The influence of user generated content on purchase decisions is increasingly growing. Especially the digital natives 18 to 34 account for this trend where products and services are recommended to friends, business partners and family. User generated on-site content created → Read more →
Social media has become a significant part of serious marketers lead generation strategy. Companies who engage in social media increase their reach massively. And there is no matter if they are B2C or B2B. Social media is public communications channel → Read more →
LinkedIn has updated their privacy conditions. LinkedIn is now permitted to use your name and picture in any of their advertisements. So they can use this throughout their whole network for their marketing purposes! How scary, or maybe not…? See → Read more →
In the beginning of the internet it was a source of information and today entertainment and shopping have accompanied this attitude. But research is still the main factor when it comes to web use. Before social media people went mainly → Read more →
The Social Media marketing return on investment is a major factor why businesses choose to step into social media marketing and the two communications here. Social media has proved in the past years that it can bring positive ROI when → Read more →
Google, Yahoo and Bing increasingly include results from social media discussions in their search results. Especially Google+ results are likely more visible on Google results pages. Bing favors Facebook and also search results on Facebook are also from Bing too. → Read more →
Congress is about to pass internet censorship, even though the vast majority of Americans are opposed. We need to kill the bill – PIPA in the Senate and SOPA in the House – to protect our rights to free speech, → Read more →
In the beginning of 2012 the traffic, unique visitors and time on site of some smaller sites like Tumblr, Pinterest and Google+ increased and attracted attention from marketers. The audience of smaller sites can be of big marketing value for → Read more →
In the past years eBay is an established platform to buy and sell goods. Millions of people day visit eBay to research and to buy products. Hundreds of thousands of businesses utilize eBay to get new customers and to make → Read more →
socialmediaexaminer.com has picked under over 570 nominations 20 Social Media Blogs for the Final Winner Selection. One of those blogs is inBlurbs blog. In our blog we write about Inbound Internet Marketing – SEO, Blogging, Social Media, Landing Pages, Lead → Read more →
Did you sometimes think about how would it be to increase revenue and profits by being much quicker with product and services development than your competition? When was the last time you and your business have been ahead of the → Read more →
An increasing number of companies like Intuit, Sysco, Cisco, GE Healthcare and AT&T are using social media for effective business lead generation. A recent study from Sagefrog Marketing Group shows how companies have learned to leverage social media. Leveraging social → Read more →
Every business wants to succeed. But not every business is doing what it needs to succeed. As for the past years corporate blogging and social media has increasingly earned popularity because auf its successful use, there are still a majority → Read more →
Content Marketing has become a significant part of online marketing strategy. Content Marketing has proven to be the best and most cost effective way to drive traffic to a company website and convert this traffic to leads and customers. The → Read more →
Mobile is on the rise. The evolution of technology which companies like Apple and Google have powered has produced new experiences how people find products and services. People surf from their mobile devices like smart phones and tablets about three → Read more →
A new study the MarketingSherpa’s 2012 B2B Marketing Benchmark Report: Research and Insights on Attracting and Converting the Modern B2B Buyers shows that B2B firms still rely on tried-and-true tactics that have driven their lead generation programs in the past. → Read more →
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