Internet Marketing Blog } The inBlurbs Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

Is there NO Difference between B2B and B2C Communication?

Often I get asked how to communicate with B2B or B2C and where the differences are by attracting the right people. There is a simple answer: There is no difference in communication. But you should understand your audience and communicate → Read more →

Why marketers Increase their Social Media Marketing Budgets?

Social media is a great communication channel there is no question. Smart marketers use social media to offer great support, increase brand reach and to generate business leads, only to name some of the great opportunities which the social web → Read more →

Eloqua Announces Chatter Integration

Eloqua revealed this week a new integration with social enterprise app innovator Chatter. The Salesforce.com-owned business network will automatically be integrated into Eloqua’s Marketing Automation (MA) platform free of charge. The new “Chatter inside Eloqua” won’t be publicly available until → Read more →

How to empower your Real Time Marketing and PR with Traditional Medias trust

To get the word out about your business, products and your services becomes an increasing challenge in today time. More and more businesses focus on online marketing, social media marketing and online business lead generation. They all compete for the → Read more →

How to Wipe Out your Business by Choosing the Wrong Color

A recent study of Marketo brought out that a wrong chosen color for your business and logo can cost you the success in the long run. The color of a business is the first impression a future customer will discover → Read more →

5 Jobs for Tomorrow’s Marketing Team

If you want to see the future of marketing, just take a look at recent job postings. Recruiters increasingly request such new generation skills as SEO, analytics, mobile, social media and content in lieu of mass media and direct mail → Read more →

How to Build a Brand through Inbound Marketing

Businesses are always interested to increase the reach of their brand to get in front of future customers. Brand building can be a though thing if not done the right way. To build a brand a huge budget is not → Read more →

How to Win Customer Loyalty in Social Media with Smart Inbound Marketing

Many marketers out there still think that a Facebook “like” is a proof of customer loyalty. Or when the do promotions and give coupons and freebies this will help to tie customers to their brand. But the “like” button is → Read more →

Beware of DocStoc or the Reason why Slideshare is the Market Leader

As many marketers and businesses I use Slideshare, DocStoc and other document hosting sites to upload content to make it available to different audiences. For a couple of years now I used DocStoc to upload more than hundred documents for → Read more →

How to Track and Follow Up on Social Brand Mentions

The value o social media marketing has been discussed and questioned often in the past. This is mostly because to measure social media marketing results have been a though thing. Customers are discussing companies and even criticizing brands online, whether → Read more →

5 Ways How To Gain A Huge Profit From Facebook Sponsored Stories

We all heard about facebook ads. Rumors out there stated that paid ads in facebook do not work. And also there have been rumors that Facebook ad revenue decreases. Ok, rumors are one thing and facts are another! Marin Software → Read more →

How Content Marketing Helps Demonstrate Thought Leadership and Boosts SEO

Content marketing has established as a powerful way to engage customers. An increasing number of B2C and B2B marketer are faced with the challenge to produce and publish buyer persona oriented interesting and remarkable content to attract customers to their → Read more →

How to grow your revenue through Social Customer Support

A recent survey from Oracle found out that a growing number of customers are reaching out to companies for support through social media sites like Facebook, Twitter, and Yelp and thought their corporate blog. Those users expect companies to response → Read more →

B2B Marketing Social Networks for more Business Leads

Social Media Marketing has been one of the successful marketing strategies for marketers and companies online in recent years. There are some major social media communities and emerging social media communities that can help business to improve their marketing strategies → Read more →

How to reach B2B Executives? Get mobile!

New studies of Google and Compete found out that that 28% of US B2B C-level executives used mobile devices to research business purchases. By the growing use and demand of mobile apps companies also become more dependent of them. Popular → Read more →

How Content Marketing Works For You Too To Get Business Leads? Give to Get

The tremendous success of content marketing is the result of giving away valuable information – remarkable content for free to attract people to your business like a magnet. Companies utilizing content marketing strategy report an up to 2,000% lift in → Read more →

9 Easy Steps How to Generate Business Leads on Google+

There’s major buzz in the marketing space regarding Google’s addition to the social media madness, “Google Plus (+)”. “If Facebook and Twitter had a baby, they’d call it Google+” – Olaf Wempe Some believe Google Plus will quickly replace Twitter, → Read more →

4 Steps How Closed-Loop Marketing Can Help you Grow your Revenue

Online Business has developed tremendously in recent years. To promote business online, there are many important marketing strategies adopted by companies to generate revenue for their business. Closed loop marketing is one efficient marketing strategy that is key point in → Read more →

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