A recent IBM study shows that 82% of CMOs worldwide are planning increase their technology investment in social media within the next three to five years. These are interesting data. As social media evolves and more businesses jumping o this → Read more →
Traditional media budget are increasingly shifted to Internet/ Digital marketing! It is more than possible that also your competition is increasing their internet marketing and digital budgets. How about you? Do you have an Internet/ Digital marketing strategy yet? Are → Read more →
New studies show that up to 65 percent of today’s consumers expect a brand to listen and to respond on questions, comments and complaints in social media. With the massive increase of social media brands have also discovered these communication → Read more →
Adjust your mindset to realtime to reach your buyer personas today and in REAL TIME. The budget sizes are no indicator of marketing success anymore. But speed and agility are competitive advantages which bring you step ahead of your competition → Read more →
Google Panda update favors websites with great and interesting content. Moreover it favors site content which people like and find it share worthy! In the old days there have been a lot of people known as SEO experts which try → Read more →
Social media seems to be the universal treatment for anybody who tries to get ahead of his competition and to increase profits. I have bad news for you: Social media only will not solve your problem! What do you really → Read more →
When businesses are thinking of to get into Twitter, and set up a Facebook business page they often are afraid what people can say about them. Maybe they could complain and other will see this and they could lose business → Read more →
An IBM study found study found out that about 26 % of chief marketing officers track blogs and only 40 % follow any online communications. And the most shocking is that about 82 % still rely on traditional “old school” → Read more →
When Google+ was launched some people had the opinion that it will destroy Facebook in a short time period. Within the first weeks which have been running under invitation only to get an Google+ account, Google+ as been able to → Read more →
Today as I went through LinkedIn a group got my attention. It was the group about Online Lead Generation which I am a member of and where I contribute if there is a topic where I can help? But today → Read more →
Is mobile marketing recently a part of your inbound marketing strategy? More and more people worldwide use mobile devices daily to access the web, to shop and to network on social media sites. Social sites like Twitter, Facebook and LinkedIn → Read more →
Most people who are interested to market their business on the web and especially in social media become overwhelmed of the necessary tasks which need to be done to achieve any serious results. They feel that they need to handle → Read more →
We all know that a personal blog and professional blog are inherently different to the core. A professional blog is set up to drive traffic and conversions, but I feel strongly that running a successful corporate blog is less about → Read more →
The Technorati Study: “State of the Blogosphere 2010” shows Corporate blogs have become a powerful business marketing tool for companies. With the increasing demand of finding new and creative ways to get the attention of future buyers and recent customers, → Read more →
LinkedIn has about 100 million users from all over the world and the majority of 56% comes from outside the US. As the biggest business related social network, LinkedIn offers large opportunities for B2B to get in touch with future → Read more →
The average internet user is watching 30 minutes of video online daily! These people mostly lookout for entertainment. This opens wide opportunities for your business to get your products and services in front of potential future buyers when they are → Read more →
Social media has become an important communication channel for businesses online. Its importance is growing by the technology developments for social media analytics which enable businesses and there for marketing responsible employees to exactly show the ROI of social media → Read more →
Stats show 43 percent of all online consumers are in social media. Is your business there too? 78% of online consumers research online before they buy! They research preferred in blogs and their social networks. Can your future or existing → Read more →
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