Easy and Quick Inbound Marketing with Facebook #IMU

Easy and Quick Inbound Marketing with Facebook #IMU

Social media networking sites like Facebook, Twitter, LinkedIn and some more, have become a unique media of communication and marketing in Internet today. 

Among these social networking sites, facebook is one of the best social networking sites which have more than 600 millions of users all over the World. Facebook and its applications attracted business organizations to use it as best Inbound and marketing strategy for their business.

You can make Facebook as a tool of inbound marketing by creating your own facebook fan page and being active in making friends in the facebook and you can make them  visit your website by providing a link and can make your business improved.  A survey reveals that about 1.5 million local businesses have active fan pages in facebook.

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This article provides a quick overview of Easy Inbound marketing with facebook.

You can make Facebook as inbound marketing tool by being familiar with certain things on facebook they are:

Facebook Groups:

Facebook groups are group of people who have similar thoughts or groups developed for particular business or discussion groups. These applications of Facebook can be helpful for viral marketing for your products, news and information regarding your company.

Facebook Fan page:

Facebook Fan page is the most important and popular feature of Facebook. Facebook fanpages are visible to anyone and are also visible to visitors of Facebook who are not registered with Facebook.

Hence this fan page is the best place for you to build a community by which you can stay connected with customers or anyone who visits your page. Through facebook fan pages, you can describe your products, about your company, your brand etc.

One can send updates; create events etc which can be intimated to all your members, fans, customers and readers. You can also promote facebook fanpage with facebook ads which are brought to you by facebook.

Social Ads:

People can run social ads within the facebook which helps to make the people know about your company more easily through your profile.

Social networking sites like Facebook should be used because it increases the brand image and is of low cost:

As millions of users utilizing this site it can be helpful for increasing your brand image with the help of viral marketing this can be done by well optimized and updated activities on these sites and your website.

Low cost and less time:

It is of low cost and the cost is also in the means of using your human resources and valuable time to update and continue your activities.

Inbound marketing is all about drawing people towards their website through search engines and social media networking sites. A well optimized website helps in bringing people who can be turned to customers for your products and services.

For this Social media networking sites helps in increasing traffic to your website which helps in increasing brand image and profits to your company.

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Why Facebook Is Good For Your Business #IMU

Why Facebook Is Good For Your Business #IMU

inbound marketing, internet  marketing, marketing consultants, online marketing, social media  marketing, inblurbs.comInbound marketing are the top strategies of marketing that are today used by most of the businesses online. Social media platforms like Facebook, Twitter, MySpace and others are helping these businesses if they are getting involved in it at a regular basis.

Facebook is a social site that has more than 400 million members and is growing day by day. It is more going to business social networking than normal use, but this means that you can have profits with it in your business.

The most important and effectively used Facebook is also one of the most clicked social sites and have helped various big as well as small businesses to grow in no time. Use of social media as marketing and Facebook marketing may seem to be much confusing and time consuming to most of you but it is not as complicated as it seems to be.

Facebook can help you to gain more exposure for your business. This may further lead to meeting of new clients and projects. Use of effective social media marketing tactics can also increase the credibility of your business and can help your business to grow faster.

  • You can also expand your business contacts with the help of effective use of social media marketing.
  • You can re-connect with business contacts you’ve lost touch with.
  • You can also actively meet new clients and people and expand your business network with them.

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Facebook is one of the greatest social networks that make it possible to share photos, videos, and add applications like Slideshare to include your white papers and brochures. It enables you to share each and everything with your friends under their limitations.

Free Report: Learn How To Add A Facebook Fan Page under ten minutes!

You can also help your business grow by finding new potential customers in the vast pool of groups present on Facebook. You can join the relative groups that match your interest and make your business grow. You can also create your own business page that has all the knowledge of your business, products, services, etc. More compelling and attractive your content is more you will have fans and more you can earn the revenues through Facebook Marketing.


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How Has Social Media Helped Your Business, Seriously #IMU

How Has Social Media Helped Your Business, Seriously #IMU

Social Media is helping out each and every sector of businesses, organizations, firms, institutions, etc. in fulfilling their needs of effective marketing. Social media marketing has exploded up and is today the demand of every online business and people whether young or adult.
 
 
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Using these strategies effectively can easily transform your business. You can also see serious growth in your business if you understand the various tactics used for the inbound marketing.
 
Social media can help your businesses by getting you all the knowledge about your business. It also helps you by giving all the knowledge which you don’t even know about.
 
It gives you the knowledge about your potential customers, and what they demand.
 
You should get a clear image about your customers, who are they, what they want and where they are? You should also have a clear idea of what your customers are searching for and what they need the most? Then only you can serve them better and communicate them t offer your products and services.
 
You should also use various tools related to social media marketing that can help your business grow. There are however many tools to make your inbound marketing successful. All you have to require is to utilize these tools appropriately and not just do whatever you want with it.
 
Social media is all about going to be social. It is not only meant as a self-promotional media but you should also consider linking to the related content and links that are not owned by you. You must be thinking that you are promoting your competitors this way but not at all.
 
You should forget the word competitor and make a friendly appearance to all. This will also let you know about all the activities of your competitors that you should know and will be very helpful for your business. In this way you have an opportunity to build an optimized web presence and you will be interlinking and networking with a vast group of people of similar interest.
 
 
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Why Inbound Marketing Is Important For Your Business, NOW #IMU

Why Inbound Marketing Is Important For Your Business, NOW #IMU

Inbound Marketing is one of the best social media marketing strategies that is popular in market today. Inbound marketing needs very little budgets and this is the major reason why inbound marketing is mostly preferred by marketers in recent years. 

In a recent survey, it is noticed that leads that are generated through inbound marketing strategies are 60% cheaper than other traditional and outbound marketing strategies. This article gives an insight of inbound marketing and its advantages for business online.

 

Advantages of Inbound Marketing and Using Inbound Marketing effectively

Inbound Marketing has surely dominated other marketing strategies that are presently running in the market. With lesser price, inbound marketing allows business organization to achieve more leads at a comparatively cheaper price related to other marketing strategies.

Some of the advantages of Inbound Marketing for business online are given below:

1.    Inbound marketing helps organizations not only to sell their products but also build strong relationship with their customers. Inbound marketing is mainly possible through social media networking sites such as Twitter, Facebook, LinkedIn which has millions of active users.

2.    Attracting customers through Inbound Marketing increases your business credibility and visibility for your products online. Customers can know more about your products and it is easy to gather the details of customers and how they reached your website through different analytical tools.

3.    Through Social Media Marketing tools, you can know the needs of your customers by learning how they visited your website and which products in your website attracted your visitors more. You can increase and plan your marketing budgets by using these social media marketing tactics.

4.    Inbound Marketing not only provides customers for your business but you can also gain free marketing for your business. If customers are satisfied and happy with your products and services, they themselves are the promoters for your products. Customers share your business information through social media networking sites and so it is one type of free marketing which is received for your business.

5.    As social media networking sites are becoming popular, Mobile phone companies are providing these social media community links to their mobile phone users so that they can access these sites very easily. This increased the popularity for social media marketing and increased its dominance in marketing strategies.

Now social media networking sites share the information faster than other traditional marketing strategies like print media. This is the major reason why business organizations started concentrating on Inbound Marketing through these social media networking sites.

Inbound Marketing is relatively very cheap compared to other marketing strategies. Using them effectively brings more customers for your business. It is important to analyze your lead generation campaigns and analyze the cost occurring for every lead for your marketing strategies. One should not forget to analyze the cost per sale and should not only count the cost per lead which is the final need for any business.

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Hooray, inBlurbs got media coverage! #IMU

Hooray, inBlurbs got media coverage! #IMU

Jen and Kyle from YourTownTV.com reviewed inBlurbs.com, check it out!

Great review! Straight to the point and I love it.



See more of their video here on YourTownTV.com YouTube channel.
 

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Do Your Inbound Marketing Before Your Competitor Does #IMU

Do Your Inbound Marketing Before Your Competitor Does #IMU

Inbound Marketing has been one of the major marketing strategies that has been implemented in Internet today. Recent analysis show that majority of the business organizations online have increased their marketing budgets for social media marketing and Inbound marketing.

So it is very much important for business organizations and marketers to start using these Inbound marketing strategies and stay ahead of their competitors.

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Inbound marketing has been one of the best ways to market business products online through social media networking sites.

Inbound marketing is relatively cheaper and gives more opportunities for bringing customers online through social media networking sites like Twitter, Facebook, and LinkedIn etc.

Some of the compelling reasons to start using inbound marketing strategies are given below:

1.    Start sharing your business information in top social media networking sites like Twitter, Facebook, and LinkedIn etc. As competition is very heavy due to globalization in Internet, companies which start their business faster gain more leads through these lead generation campaigns.

2.    Twitter is one of the top social media networking sites which has been influencing Inbound Marketing. As there are thousands of active users who share their tweets in Twitter daily, using this social media networking site effectively brings more customers for your business.

There are many social media networking tools for Twitter to manage your twitter followers, develop Twitter Lists and create DM’s which brings more customers for your business. All these Twitter Marketing strategies bring more leads for your Inbound Marketing strategies.

3.    Facbook Fanpages has been one of the most popular way for bringing more leads for your business Inbound Marketing strategies. A recent analysis proved that business organizations are losing $3.60 per fan each year if they are not having a facebook fan page for business.

More than 700,000 businesses are using facebook pages for their websites which describes the need for Inbound Marketing through Facebook.

4.    LinkedIn network is another professional network where millions of professionals share their information every day. If you are having a business or expert in particular niche, start sharing your expertise by involving in discussions. This not only increases your brand image, but also increases your credibility and you can get to know better in social media.

Inbound Marketing has been the best marketing strategies in recent years due to increased popularity for social media marketing and blog advertising. Inbound Marketing strategies are needed for business organization today and which is the reason why major companies started using social media marketing for their business. 

So stay ahead of your competitors by sharing your business information through social media marketing and developing good inbound marketing strategies.

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How To Making Your Presentation Social #IMU

How To Making Your Presentation Social #IMU

Internet is a hub for information and as a result of advancements in latest technologies; information can be shared easily to any corner of the world.

Now it is easy to share your business and improve your visibility and expertise by sharing your knowledge easily through globalization.

There are some top social media networking sites, Video Marketing sites and top file and presentations sharing sites in Internet which can be used effectively to spread your expertise and business online.

This article gives an insight of how to make your presentations more social and get recognized online.

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Simple Tips to make your presentations more social

Select the topic of your expertise

Select the best topic in which you are expertise. If you are having business, then best topic is to select your expertise and niche which is related to your business products.

Share through your presentation how your products can provide the benefits and how one can use your products.

By sharing your expertise with others, you are making people know more about your expertise and make them more interested towards your articles

Add Poll to your presentations

Add poll to your presentations which is related to the topic which makes it more interactive for the readers. Adding a poll makes your people more comfortable and feel themselves involved with the presentations.

Ask for comments

Comments are the best way to know more about your presentations and how readers feel about your presentations. Ask for comments and always reply them so that they can know that there comments are read and incorporated.

Comments are the best way to improve your products and get more customers for your business.

Share your presentations with top File Sharing Sites

There are some top File Sharing Sites like slideshare.net, Docstoc.com which allows you to share your presentations and allows you to analyze your leads. You can successfully use your presentations to know more about the leads for your business through these social media sites.

Share your presentations with Social Media Communities

Share your presentations with Social Media Communities. As there are millions of active users in these sites, you can get more traffic for your sites and also increase leads for your lead generation campaigns. Develop good lead capture pages and give away your presentations as eBooks and take their information which is useful for your marketing strategies.

Embed your presentations in your blog

Latest CMS software’s like WordPress allows you to share your presentations and embed them in your blog posts. Share the posts with your blog and keep a share button at the bottom of the post so that users can share them very easily. Share button helps them to easily share your presentations with their friends and social communities.

Thus you can improve your visibility online and share your expertise and bring more traffic for your business.

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Let Google Help To Improve Your Website

Let Google Help To Improve Your Website

Business online has advanced with latest advancements in Technology and Internet. There are many online business organizations that are providing services and products through Internet.

In order to promote business online, companies and marketers have to follow different social media market tactics which helps to get their website in top pages of search engines.

Especially it is necessary for businesses to improve their website rankings in major search engines like Google, Yahoo and  Bing. This article provides Social media marketing tips for improving your website ranking in major search engine rankings.

Google Bing and Yahoo Are Indexing Your Social Media Content Now  von inblurbs.

Social Media Marketing Tips to Improve your Search Engine Rankings

Social Media Marketing and Search Engine marketing has been the powerful marketing strategies in Internet Business today.

Especially search engines has major role to play in bringing traffic for businesses online. So optimized social media tactics and tools should be followed to improve the search engine rankings of a website.

Some of them are given below:

Submit your website to search engines:

First step in optimizing your website in search engines is to submit your website to major search engines such as Google, Yahoo and Bing. Submitting your site needs verification of your site. This can be done by uploading html file or adding meta tag.

If you are using blogger blog for your business, then best way is to add meta tag for Google Site Verification, Yahoo and Bing sites verification. Meta tag should added just after the <body> tag.

If you are using custom wordpress blog for your business, it is easy to upload the html file with FTP software you are using. Otherwise you can use the meta tag manager plugin which allows you to add meta tags to your home page and all the pages.

Submitting SiteMaps:

Next step in optimizing your search engine marketing strategies is to submit sitemap for your website or blog. In Google, you can submit your sitemap at Google Webmaster tools (http://www.google.com/webmasters/sitemaps).

Targeting Your Business Customers:

Next step in optimizing your search engine marketing strategies is to target your geographical customers. Identify your business targeted customer and through webmaster tools of Google, try to target audience related to particular location. This will make your marketing strategies more effective and you can target your lead generation campaigns to that particular geographical category.

Develop Content and Submitting to Social Media Networks:

Update your website content periodically, analyze the traffic through Google Analytical tools, identify which keywords are bringing in more traffic and start improving content related to those keywords. Submit your contents to social media networking sites so that your users can know about the latest developments and products launched for your business.

Thus you can improve more customers for your website and business in Google.

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How Can Twitter Lists Help You To Promote Your Business

How Can Twitter Lists Help You To Promote Your Business

Twitter is one of the top Social Media Communities that are available in Market today. Twitter marketing is one of the successful social media marketing strategy that is implemented successfully by business organizations today.

There are different ways to promote twitter for your business and social media marketing. Twitter Lists is one good way to promote your business online. This article provides the complete information of creation and advantages of Twitter Lists.

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Advantages of Twitter Lists for your business

Twitter Lists are one of the best ways to manage your twitter followers. By preparing lists, you can get separate feed for each list and the latest tweets by your followers. Twitter Lists are displayed at the right hand side bottom of the page.

Twitter Lists allow you to group together different people who are your followers or users of your website.  Twitter Lists can be public or private which can be edited anytime.

Some of the best advantages for your business for maintaining twitter lists are given below:

1.    Lists can be public or private. You can prepare private lists of your followers and also readers so that they cannot be visible to your competitors. Use them for email marketing campaigns and sending Direct Messages which are some of the important social media marketing strategies for your business.

2.    Twitter Lists can provide you access to add or delete any user from list at any point of time.

3.    Subscribing to other User’s List is easy. Get updates about the experts in your niche and learn the new things that are in your business niche by subscribing to their feeds.

4.    Lists can be added, renamed and deleted. So twitter lists are flexible and easier to use.

5.    Maintaining Lists is Simple. It is easy to maintain lists as they are simple and easy to build. Build the lists according to your business categories and products based on results from social media marketing strategies and lead generation campaigns.

6.    Other users can add you to their lists according to your niche. This will increase your business credibility.
7.    You can use Private Lists for your business to monitor others in your niche or for your social media marketing strategies without being seen.

8.    Creating a Twitter list for your business comprised of users relevant to your niche can also be helpful if you make your twitter list public. Twitter users can see on their dashboard that they have been added to your lists. This may inspire them not only to follow you and your tweets but also re-tweet your message.

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9 Questions to Ask When Hiring an Online Marketing Partner

9 Questions to Ask When Hiring an Online Marketing Partner

Beware Of Social Media Marketing Wannabees

Since online marketing and marketing on social networks are faster growing trend of business organizations which are spreading worldwide. Social Media marketing becomes necessary for these businesses to hire some Marketing partner who are specialized in their job and have the full knowledge of social media marketing ideas and on how to use social media marketing to get more profits for their business.

People often find it difficult to hire a person who pass these qualifications and work skillfully with them. Here are very helpful 9 Questions to Ask When Hiring an Online Marketing Partner, which can give you a better partner with greater skills.

Social Media For Business: 31 Stats and Anecdotes

 

1. First of all are you qualified?

First of all as you really need some highly experienced and a good social media marketing consultants it will be a nice way to start with this question. If you feel they are qualified you should be well answered for the question and you can proceed for the next.

2. Where will you get the data?

When the partner you hire for your online social media marketing they should know that where they will get their data from and where to use them. They should start perfectly and work as an expert who knows it all well. They should also do the various researches also to plan this.

3. What research you do?

When they plan for the researches you should also know that how they will proceed and what benefits will it gain when they use them. Perfect social media marketing experts are the ones who does research before proceeding and have full confidence in what they will be going to do with it.

4. How many Networks you know to work with?

Social media marketing experts and firms who are engaged with various social media marketing strategies are well known of this answer and it’s a little simple question but can tell you all about the experience of the partner you are going to work with.

5. What are your online tactics to attract more customers?

Since secrets of social media marketing ends up in attracting more potential customers, your partner must know all the online tactics they must be using to attract more customers.

6. Do you know your customers?

Online social media marketing campaigns for businesses become successful when they are being performed on the platform where they get more of their potential customers. If the experts know what their customers want and who are they have started it in a right manner.

7. Where can you find your customers?

Social media marketing strategies become always successful if the businesses get their potential customers fast and easy. This can be done if you know it well that where you can find our customers on the huge social media network. If the experts know where they can get their particular potential customers they have really win half of the battle.

8. Are your customers satisfied with you when you talk to them?

Your online marketing partner should have some previous knowledge and experience about the customers you are looking for and you should get a positive answer to this question. If not it may take much time to show gain in their efforts.

9. Can you guarantee good returns?

This at last is a much tricky question and if they answer is yes they may not be qualified for. Since only Google knows what Google is going to do to their efforts and no one can guarantee what will happen. Instead, they should offer you case studies or average results their customers have seen over a certain amount of time.

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You Actually Miss $3.60 Revenue for Each Fan If You Do Not Have a Facebook Fan Page

You Actually Miss $3.60 Revenue for Each Fan If You Do Not Have a Facebook Fan Page

Facebook is one of the top social media community that has moren than 400 million of active users from all over the world. Business organizations have started targeting this social media community to improve their business online. To accommodate their business online with facebook, facebook has given an option to create their own facebook fan pages so that readers can get to know about their products and company easily. Download the FREE PDF: Learn How To Add A Facebook Fan Page under ten minutes! If you are still not using face book fan page for your business, you are losing quality leads for your business. A latest update says that if you are not having a facebook fan page, you are missing $3.60 of potential yearly revenue for each facebook fan. More over you are losing potential customers for your business. This article gives an insight of why to use facebook fan pages for your business.

Importance of Facebook and your fan page

You might be having a fan page on Facebook and must be having visitors also on it but it is also important to say that if you do not have over 200 fans in your target demographic, then you need to get it fast. You must be wondering about "Why". But you may further know it here by reading about What a Facebook Fan page can really do for your businesses.

Facebook Fan Page is an essential ingredient in your social marketing recipe. If your company does not have a Facebook Fan Page, you are surely missing the trick. Today most of the people spend their time online using social media sites like Facebook and Twitter because they get approximately everything from these sites, for which they are searching for.

These social sites offer a platform that is free and provides you with a large audiences of hundreds of million of people and heavy counting. With a population of so many visitors you can just imagine if you can manage to get only 1% or 2% of these users to your fan page. Exciting it feels but it can really create a magic for you and if you know the real social media marketing strategies, you can get more and more lead generated your business also.

How $3.60 for Each Fan on Facebook Fan Page

This is as per the new study released by social media management company Vitrue, that Facebook Fans are valued at $3.60 each. If you really have 1 million fans for your Fan Page that are valued at $3.6 million annually which means that if you miss out this fan page you will miss out $3.6 million annually. According to stats, a Vitrue manages more than 45 million fans for their different companies including that of entertainment, retail, media, etc. and their team collected the data from their client’s pages to go for their valuation of this.

The valuation started with the determination of the ratio between the impressions received by a single wall post and the number of fans of a page, the average of which was found to be 1:1. A $5 CPM was then applied on that data by Vitrue. It must be noted that this valuation was not constant. The ratios for some brands were found to be lower or higher than the average. The brands with higher ratios tended to do a better job.

Reggie Bradford, the CEO of Vitrue said that the main emphasis of this study was to focus on the importance of a strong Facebook presence for brands. The value that a brand can gain through Facebook fans is supposed to be huge.

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Attract More Customers, Now!

Attract More Customers, Now!

Attracting customers plays a vital role in the field of marketing whether it may be inbound marketing or outbound marketing.

If you want to generate more leads of your lead generation campaigns and get more profits for your business, there is necessity to attract more customers for your business.

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Need for attracting more customers

Even though you have a good pool of customers for your organization, it is also necessary to retain the present customers and also get new customers.

Because Customer satisfaction plays a crucial role, you have to aim for high satisfaction because customers who are just satisfied still find it easy to switch when a better offer comes along.

People who are highly satisfied with your product do not show much interest to switch. Hence, high satisfaction or delight creates an emotional affinity with the brand, resulting in customer loyalty. Recognizing this, you have to aim for total customer satisfaction.

Customer satisfaction should be both a goal and marketing tool for your organization. Likely,

Attracting customers on social media

Social media networks are the sites where you can find millions of active users who are looking for good content. Hence you can easily find people for your products and can gain more customers easily for your lead generation campaigns.

To gain more customers from your lead generation campaigns, you should maintain good relation with your customers and provide trust and confidence in your products and business. There are some simple tips to attract more customers from social media.

How can you attract more customers on social media

Increase your followers by following others

After registering in the various sites of social media, the first thing which you have to do is following others and increasing followers of your site. For example in twitter if you write good tweet related to some good topic, many will follow you and also at the same time when any one write good articles,  if you tweet them they can tweet yours and hence you can make a pool of followers for your tweets and later they can be turned as your customers.

Replying back is necessary for building relationship

You will get good response when you respond back to followers for their questions. This will give more responses for your products and thereby increasing leads for your lead generation campaigns.

By using these sites regularly

Major search engines are indexing your social media activities and so there are more chances of getting recognition for your products by staying active in these social media sites. Start spreading information about your business and gather more leads form social media sites.

When you finally make a pool of followers then you can ask your followers to visit your site and asking them to purchase if they like them. Attract more customers by building good lead capture pages and start earning good profits from your business.

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Part 3 – Are you LinkedIn With Your Business?

Part 3 – Are you LinkedIn With Your Business?

LinkedIn is one of the best networking and social Media marketing sites that are available in Internet today. LinkedIn can be used effectively as one of the Internet Marketing strategy for lead generation. In first two parts of “Are you LinkedIn with your business”, you have understood how to get yourself and your company recognized in LinkedIn.

You had an idea of building a strong LinkedIn profile, how to use LinkedIn for lead generation and how to create leads by bringing more customers for your business. In this part you will have an understanding of using some of the best applications for your LinkedIn profile.

linkedin for your business, attract more customers, Get found in social media, inbound marketing, internet marketing, lead generation social media, linkedin, online marketing, social media marketing, social networksTop LinkedIn Applications for your business

LinkedIn professional network allows being more interactive in your business and to find more customers for your business and attract leads for your lead generation campaigns. Likely, there are many applications that can be installed in your LinkedIn profile that can add elegance for your LinkedIn profile. Some of the top Linked Applications are given below for your reference.

Word Press or Blogger Blog

Now it is easy to synch your WordPress or Blogger Blog with your LinkedIn profile. You also have the option to share three websites with your LinkedIn profile. Share your rss updated of your blog or website through LinkedIn.

Reading List by Amazon

Share your best reading books, books that you have written and what are the best books which you like your readers to read by adding Reading List by Amazon application.

Box Net Files and Huddle Workspaces

It is easy now to compact project collaboration tools that help you to make it easy to work with your colleagues. Now it is easy to manage your Box net files and other important files online

Share your slide share presentations

Share your slide share presentations online with your customers and clients. Show them your expertise by connecting your recent slide share presentations with your LinkedIn profile.

Company Buzz

Company Buzz shows the recent twitter activity of your company. This helps in showing you customers and clients regarding your company’s activities on twitter.

There are other good Applications like Google Presentations, Polls, and MyTravel which add more information for your LinkedIn profile. Start using LinkedIn effectively and build strong leads for your business online.

Download our free report: 8 Steps To Get Seen On LinkedIn 60
Million User Base

For more information related to LinkedIn applications visit the links given below:

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Part 2 – Are You LinkedIn With Your Business?

Part 2 – Are You LinkedIn With Your Business?

There are many Social Media marketing and networking sites in Internet. LinkedIn is the most prominent and business networking sites that has dominated all professional networking sites in Internet.

LinkedIn not only helps you to keep in touch with your colleagues and contacts, it also helps in creating leads for your business online. Using LinkedIn for your lead generation needs some logical thinking and expertise in using LinkedIn.

linkedin for your business, attract more customers, Get found in social media, inbound marketing, internet marketing, lead generation social media, linkedin, online marketing, social media marketing, social networks

LinkedIn for Lead Generation

LinkedIn is one of the best ways to feel your company’s presence online. You can easily have your company listed in Google through LinkedIn.  Some of the best methods for generating Leads with LinkedIn are given below.

Creating Full personally Branded Profile in LinkedIn

Create a full profile in LinkedIn as provided in first part of “Are you LinkedIn with your business”. Create a Group and invite your clients and customers for your group.

Join LinkedIn Groups

Join in LinkedIn groups and start participating in discussions where your customers and clients participate. Provide relevant links for your group and invite them to join your group. This is one way to attract more leads for your business

Post Relevant Content on Groups

Create Group of your own and invite your clients, employees and customers for your group. Post relevant content in your group and invite people to discuss on relevant topics. These topics can be webinars, blog posts, links to articles you have written and events. Be active in your group discussions and never try to dominate in your conversations.

Answer Discussions posted on Groups

Success of generating leads from LinkedIn depends on how actively you participate in discussions. Show your expertise in the field by providing solutions for your customers and client’s queries.

Share your discussions and invite others

Share your discussions in LinkedIn and group information with other social media marketing sites like facebook, LinkedIn, MySpace, twitter etc. Engage other readers to actively participate in your groups. This helps in bringing more customers for your products and getting more leads for your lead generation campaigns.

Don’t Spam

Spamming is one of the bad things which will not be appreciated in LinkedIn. Send messages to your clients only if you think it is relevant to the group and depending on the priority of the messages.

Once you have started using these tips for your LinkedIn groups, your business will earn good number of Leads from LinkedIn. The last past of Are you LinkedIn with your business provides information related to tools that can be used to promote LinkedIn for your business.

For more information related to LinkedIn and lead generation visit the links given below:

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Part 1 – Are you LinkedIn With Your Business?

Part 1 – Are you LinkedIn With Your Business?

LinkedIn is free business and social networking site that allows users and companies to create a professional visibility in their relevant fields. It is good to know that all the fortune 500 companies are in LinkedIn. It tells the popularity that this website has in Internet.

LinkedIn is best place for starting a professional network, build a good profile and provide information related to your field. LinkedIn can be utilized as a Inbound marketing strategy for your business online if you follow some guidelines in LinkedIn. LinkedIn is the best place to connect with people whom you have previously worked with, people who are experts in your field and find potential customers online.

In this part of LinkedIn for you business, you will be learning about profile building, networking and Groups in LinkedIn.

linkedin for your business, attract more customers, Get found in social media, inbound marketing, internet marketing, lead generation social media, linkedin, online marketing, social media marketing, social networks

Getting Started with LinkedIn

LinkedIn is one of the best social networking sites that have professionals from all over the world from different networking categories and profiles. LinkedIn allows users to maintain list of their business contacts and friends which are also called connections in terms of LinkedIn. These lists can be very useful in creating lead generation campaigns for your business. To get started in LinkedIn, one should build a profile in LinkedIn.

Building Profile in LinkedIn

To get started with LinkedIn is free and easy. Fill in your first name, last name and email address in the registration form. Complete your registration by confirming your mail in your inbox and you are ready to get started in LinkedIn. Here are some tips to build your profile in LinkedIn.

Complete LinkedIn Profile

If you are individual complete your profile and it should be 100% complete. Profile should be 100% complete as 99% of people recognize you through your profile page and by your picture on your profile page. A complete profile will increase your visibility in LinkedIn and also gives chances for your customers and followers for finding you very easily.

Get Endorsed and Recommended

If you are looking for a professional career in LinkedIn, then get started to connect with your friends, colleagues and professionals whom you have worked previously. Ask them to recommend and endorse you. This gives more chances for you to get recognized online and show your professional capabilities in your field.

Optimize your LinkedIn profile

Next step after creating your LinkedIn profile is to optimize your profile. Optimize your profile URL by giving your name or your company’s name. Add relevant keywords for your profile so that you are recognized for those keywords. If you are filling company’s profile, then make sure that you have relevant keywords for your website products.

Use the custom anchor text links to three websites and for the links use the anchor text links so that your websites are recognized for those keywords. Next step is to build a network.

Building LinkedIn Network

LinkedIn Network is one of the best ways to connect to people with whom you have worked, with professionals in your industry and also for connecting to people who work in your industry. Start with people who you know in LinkedIn. There are also relevant searches available to search by company. With this you can be able to find out previous organizations employees who are already in LinkedIn.

If you don’t find anyone, then invite your contacts to LinkedIn. Update your LinkedIn profile constantly, stay active and you can build your LinkedIn Network automatically.

LinkedIn also gives flexibility to connect to other social media marketing sites like Twitter. Now it is easy to connect your LinkedIn profile with Twitter. Next step is to create your group in LinkedIn.

Building Groups in LinkedIn

LinkedIn Groups play a major role in the success of your business online and also improving brand image of your organization. LinkedIn groups attract more customers for your business and also attracting more leads for your lead generation campaigns. Some of the tips for creating LinkedIn Groups are given below

Magical Group Name

Group Name should depict the keywords which best describes the group. Majority of people in LinkedIn search for groups which has relevant keywords. So your group name should have relevant keywords so that you can attract more customers for your group. Group name should not be company name as many people search only on the basis of keywords and not on the basis of companies.

Group URL

Customize your LinkedIn Group URL so that it specifies the real essence of the group and provides a basic idea of what the group is about.

Group Logo

Your Group should have a well developed Logo which should attract any customer who is interested in joining your group. Logo should not be simple, attractive and provide relevant information related to Group. Once you have developed all this, add your group in the group directory listing so that other readers and users of LinkedIn can identify and join your group easily.

For more on LinkedIn profiles and Groups, visit the links given below:

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