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Why to connect your corporate blog with social media

Connecting your blogs with a platform where you could attain more exposure sounds extremely interesting for any type of business.

Building and maintaining online blog helps you in staying current with the social trends. Having business blog helps your business to be updated in social media to get seen from your audience and to generate business leads.

corporate blogging, content marketing, social media lead generation

How to promote your brand in social media using a blog?

Getting a thirty-foot tall billboard to promote your brand is really very expensive for any business. Connecting your blog with social media helps you to get closer to your audience on the major social media sites such as twitter, facebook and LinkedIn.

Blogs helps in generating targeted web traffic for your business. Targeted web traffic is directing more interested prospect to your landing pages and your chances increase to convent those traffic to leads and customers.

Business leads generated through inbound marketing are 62% cheaper and have an up to 55% higher conversion rate!

Tools to connect a corporate blog with social media

Blog tools available on social media sites can increase the effectiveness of content marketing. Businesses have the opportunity to get their blog articles seen on the right place where their audience is located.

There are many tools such as ping.fm, dlvr.it, tumblr, posterous which automatically updates social media sites when you publish a blog post in these blogs. Getting your blog in synch with social media sites helps in generating more leads for your business.

Social networking sites have hundreds of millions subscribers connected to them all the time, thus using those sites as a platform to promote your blog content would be very helpful to get seen and visited from your target audience.

Facts about corporate blogging!

Companies who blog get:

  • Up to 55% more Traffic.
  • Up to 97% more Inbound Links.
  • Up to 434% more indexed pages in search engines.

 

Studies show that 57% of companies who blog get customers through their blogging effort!

Marketing Takeaway Tip: Blogging connected with social media helps in generating business lead. A corporate blog helps you to stay in touch with your customers and readers, to collect feedback and keep your audience updated.

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