Marketing is a necessary thing for any company if you want to stand out of competition and if you want to grow your business.
We all know there are many different ways to reach our buyer persona with our marketing message.
But wait, are you sure you know your buyer persona?
Do you have more than one, and if yes are you sure you know their needs?
Question: Do you know your buyer persona/s?
If you say yes, thats great. And I have a further question: When was the last time you analyzed you buyer persona/s?
Are you still sure you know your buyer persona/s?
If you dont know the exact needs and the goals of your target market – your buyer persona/s than you should not think a second to start any marketing yet!
Because any activity would be a waste of time money and your other resources.
You will not achieve your goal to get more clients and revenue. Instead of this you will loose a lot of money!
This exactly is the major reason why businesses fail. They don’t know their direction.
If you dont know where to travel you can never reach your goals!
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When you have identify your buyer persona, than you can go to the next step:
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As soon you have established your own corporate blog with a minimum of five articles you should expand and start to promote your content in social media.
Articles:
- How to get more Clients and Sales with Social Media Marketing
- 5 Steps for your Inbound Marketing Activities
Now measure your activities, refine them, repeat and so on!
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Do you know the marketing effectiveness of your website?
How many sales leads does your website generate?