instagram

20 tips for Instagram brands!

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While it is undeniable Instagram has become an indispensable social network for brands, few of them are able to benefit from their digital communication strategy! Whether through lack of content, ideas or time (or all that at a time), many brands on the social network decide to give up or abandon it in favor of […]

Content Creation Strategy

SEO in 2050: The Future is…

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Photo credits: Thos Ballantyne Search engine optimization has been around since the very early days of the world wide web. Having said that, it’s gone through many changes over the years. In fact, SEO in 2014 may be unlike anything that has come before. While the basics still apply – like quality over quantity – […]

Get Found Online

Do You Panic When Facebook Goes Down?

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If you’re a basic Facebook user and find that dreaded “Maintenance” or “Page cannot be displayed” message when logging onto the site, you might get a bit frustrated after multiple attempts to refresh. However, you’ll ultimately just go over to YouTube or Twitter to bide your time. Though what if you’re a marketer using Facebook? […]

Advanced Content

Why Everybody Loves Infographics

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What exactly are infographics? Infographics are graphic visual representations of information, data or knowledge intended to present complex information quickly and clearly. Infographics can improve cognition by utilizing graphics to enhance the human visual system’s ability to see patterns and trends and this is what made them a powerful marketing tool for businesses. Infographics are […]

Online Reputation

The Debate Results: Will Technology Kill the Call Center?

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Last month, I told you about an upcoming online debate called: “Will Technology Kill the Call Center?” Research firm Software Advice moderated the event earlier this month with a panel of call center and customer service technology experts from IntelliResponse, Drumbi, Avaya Inc. and Etech Global Services. The 45-minute discussion was hosted in a Google+ Hangout […]

Content Creation Strategy

The ARTS + VIDEO COMMUNICATIONS

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What is ‘The Arts’ ? 1.    The Arts is a group of disciplines, comprising many genres, endeavours or art forms, all united by their employment of the human creative impulse, to express and communicate through various art forms. 2.    New and additional genres are being added daily. 3.    Let us put them all in one […]

Online Reputation

Will Technology Kill the Call Center?

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Customers love instant gratification of call-in service. Until recently, that’s what phone service got them. But these days the majority of people have tired of extended holding, automated prompts, unhelpful agents and getting lost in a sea of transfers. Couple this with new technologies for better, faster self-service and you’ve got a change a brewing […]