The tremendous success of content marketing is the result of giving away valuable information – remarkable content for free to attract people to your business like a magnet.
Companies utilizing content marketing strategy report an up to 2,000% lift in blog traffic and 40% boost in revenue.
This marketing system works 100% for any business!
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Infographic: Content Marketing
Here is how content marketing can work for you to attract new customers to your business like a magnet. To empower your content marketing you should start with a corporate blog.
Some facts about the power of blogging: Blogging companies get…
1. …up to 55% more Traffic
2. …up to 97% more Inbound Links
3. …up to 434% more indexed pages in search engines
4. …up to 25x times more business leads
The next steps you should do are to craft further buyer persona oriented content like:
– Press releases
– Pictures
– Whitepapers
– HowTos
– EBooks
– Video
Take care to include a call to action in each of your content pieces. This ensures that the user exactly will discover what to do next.
Each of this these pieces of content are outposts of your business which increase your visibility, brand reach and can direct more future customers to your business.
You should also distribute these pieces of content to social media and sites like y Prweb.com, Flickr.com, Pinterest.com, Slideshare.net and YouTube.com to increase the reach of your message.
Buyer Persona Sheet:
To get the most out of your content creation and marketing efforts you should think of a strategic way to measure and improve your efforts. Inbound marketing is the way to get the most out in business leads and revenue for your business.
Presentation: Inbound Marketing
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