Image Source: mobilemarketingwatch.com
A study shows that people are about four hours active in social media through mobile divices per day, compared with only one hour with their PC. This shows the growing importance of mobile advertising.
Mobile advertising is today increasing as a latest trend of the businesses all over the world. The increasing demand of mobile advertising is due to its simplicity, flexibility to use, cheap costing and many of such features.
There are many varieties of mobile advertising options available which range from, SMS, WAP, mobile app display ads, search ads and some more. Also there are rich media, video and push notifications, and other options available for you which may be complex to use.
Today with the increasing number of population using mobile and cell phones, more and more businesses and companies are trying to make it a trend for them to use this service as a best marketing tool.
Besides the internet marketing tools this is the type of marketing and advertising which is rapidly increasingly gaining publicity.
SMS are today cool ways to advertise business all over the world. The rapid rise in text messaging service and usage of this service as marketing can be can be attributed to its low cost and flexibility to use.
Whether it is a teen ager or a aged human being, more than 80% of the people are using this service in one or the other way. SMS have today become a most useful and essential way of communicating between the people.
With such an opportunity is it not wise to use this service and technology for the advertising and marketing methods and gain profits and credibility at the same time.
Mobile advertising trend for the businesses is getting to its edge. Many of the tech-savvy entrepreneurs are now using .mobi domain for their websites to provide the correct (and viewable) content to mobile phone users. This ensures their quality and brand in specific field.
Most of the companies are also using mobile advertising to send the messages about their products and services directly to the potential customers’ email and many of them use to tweet them using the latest mobile advertising trends.
Also with the increasing trend of video marketing methods more and more companies and advertisers are now focusing on these latest marketing opportunities so that they can effectively start to use these options.