Tag: starting a blog

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Start your new business cheap with inbound marketing

Most entrepreneurs lack of cash to start a huge online marketing campaign when they are beginning with their business.

Also they are not sure if their business concept will work and are scared of to invest a lot of money in advance with to be sure if they go to make money.

Did you know that you can test the waters with a blog?

 

A blog can start a business the cheap and affordable way. A blog is your first step to tap into inbound marketing.
A blog is cheap!  You can setup your WordPress blog with Godaddy for under $10 per month.
People buy from people they trust.

Start blogging by showing your experience and your expertise. So you will gain trust with your target audience step by step.

Start your blog first and begin to write and publish remarkable and helpful content about your industry.

Did you know that social media sites like Twitter, Facebook and LinkedIn are free?

Get going and create your profiles there. You can connect your blog with all of those social media sites. As you publish an article is will be distributed to all of them,

Enhance your tasks and create profiles in YouTube, Slideshare and Flickr. Upload your videos, documents and photos there.

Brain vs. Budget = Inbound Marketing

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Engage with your audience in social media. Listen, be helpful and answer questions. So you will attract more interested people to your blog.

When you attract more and more visitors to your blog the inbound marketing way, you can use one of the many WordPress plugins to create a shop on your blog.

Now when you write about a topic include a related link to your shop to make it easy for you audience to buy from you.

The strategy above only depends of your diligence. Just do it!

Do you have some more ideas on how to do business when you have a small budget? I’d love to hear from you. Just leave your comments below!

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Effective time frame for successful Inbound Marketing

Inbound marketing is an very effective way to lower cost per lead and to attract new customers.

How every marketing strategy it is not done by themself. You need to do it effectively every day to gain results.

At first you need to know what to do. For this you have to have an inbound marketing plan which includes, social media marketing, lead generation, lead nurtuting and closed loop analysis.

An inbound marketing action plan is the first thing you have to do.

When you have your plan – your roadmap than you can do your tasks more efficient.

The important keypoints for your inbound marketing are:

Listen
Listen to the conversation in your business realted channels.

Channels which could be important for you are: LinkedIn, Facebook, Twitter, industry related forums, video sites, industry related blogs, industry related press releases and industry related magazines.

Daily time investment: 15+ minutes

Monitor
Set alerts in Google Alerts and SocialMention with your keywords.

Keywords to use could be your company name, your name, your products nam, your competitors names and products and your clients names if you are in B2B.

Daily time investment: 15+ minutes

Participate
Participate in social media conversation. Show your expertise and build trust.

Answer questions and ask questions about possible product improvement and satisfaction.

Daily time investment: 30+ minutes

Capture Leads
Build landing pages for your promotions. This gives you the opportunity to capture interested leads.

You can also capture leads online which come from offline promotion.

To capture leads, offer something of value to your prospect in exchange for their name, email address and phone number.

Produce valuable reports and whitepapers with information which solve problems of your target audience. This will encourage them to give their information to you.

Daily time investment: 20+ minutes

Promote
Start to promote your business in LinkedIn, Facebook, Twitter, industry related forums, video sites, industry related blogs, industry related press releases and industry related magazines.

Daily time investment: 20+ minutes

Publish
Publish as many valuable content as you are able to. Build a corporate blog and write about topics in which you target audience is interested in.

Offer further information which leads them to your landing pages to capture tham as a lead.

Daily time investment: 1+ hour

Lead Nurturing
Nurture your leads, stay in touch with them. Offer persoanl consultation, exclusive webinars and further whitepapers or special promo discounts for your leads to stay in touch with them, build trust and get them as paying customers.

Daily time investment: 2+ hours

Build Community
Build your community. The more people you have in your community the better.

This can spread your messsage very far worldwide within seconds.

Daily time investment: 1+ hour

Measure
Measure your activities. See what is working and what is not.

Improve and repeat all of the above steps.

Daily time investment: 15+ minutes

In total you need to invest about 5 hours and 55 minutes daily for the beginning to gain substantial results from your inbound marketing.

I return your inbound marketing will reward you with this:

A. Saves you up to 60% of your marketing budgets.
B. Makes you stand out of your competition.
C. Generates you a massive amount of leads.
D. You get up to 55% higher lead conversion rates.

 

Some resource to shorten your learning curve:

 

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How to get found from Customers online

Getting found by customers online helps in increasing revenue for business online.

One can set up a blog and learn effective ways of internet marketing to get found from customers online.

This will effectively help you in achieving success from your business blogs.

There are some top blog platforms that provide you with well designed themes and plugins that can help in developing a business blog.

Business blog helps in getting exposure online thus helping to get recognized online by customers.

With better internet marketing and tools available, you can attract more and more customers and improve profits.
Quality blog content will help you in getting found from customers online.
Here are some of the ways by which you can get found from customers online.

Write Compelling Content

Write compelling content and post regularly. This can help you brilliantly as people over internet are in regular search of useful content online and can get attracted by your interesting and regular content.

Submit your blog to blog search engines

Secondly you have to submit your business blogs to the blog search engine so that you can get better search engine rankings and better targeted traffic to your blogs.

Use social media networking and social bookmarking sites

There are new ways for internet marketing that includes social book marking, article marketing, directory submissions, etc. that effectively help you drive traffic for your business blogs and to get found from customers online.

You should also have to pay attention towards better designing of your business blogs which attracts the customers more. Keep your blog simple and clean so that it is always easy to find what you offer to your customers.

Don’t stuff your blog with Ads

Do not add more ads to your blogs. Ads more than the content can be frustrating for your visitors and can lead to drop down of your traffic. It is therefore important that you keep least ads on your blogs.

Offer Free Educational and Marketing Resources

Offer your customers free marketing and educational resources such as eBooks. Free eBooks are always a better way to enhance the traffic and customers attraction. This is also a brilliant way to attract more customers and to get more and more business leads.

Marketing takeaway tip: Getting found from customers online is very difficult if you don’t know where to start with. Start with corporate blog and use your blog to provide compelling content and get recognized online by customers.

For more on how to get found from customers online, visit the links given below:
How to get your local business found online
How to get found online
10 tips for being found connecting with customers

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Setup a corporate blog to get traffic and sales

Setting up a corporate blog to get some traffic and sales can be a good idea to expand your online business.

Today at times when each and every single thing is marketed online and is available for you at online shops, it is very easy to expand your business and to get some sales and profits. But this can be achieved with effective marketing strategies and techniques.

Setting up a corporate blog is one such marketing technique which brings you revenue and also generates new business leads.

Corporate blogging needs some tactics and lots of efforts to get started and to get traffic.

You need search engine submission to get some search engine traffic and business leads by which you can actually sustain competition in the market and business.

Traffic which is referred to as a fuel of the blog is necessary to run your blog and business smoothly. The better is your fuel, the better will be your business running online. Or you can say that more targeted you get the traffic, better will be your sales and business leads.

Internet marketing is today very easy and affordable with the help of tools and tactics that you can use free of cost. But what you pay is what you get, so you can get better businesses if you can invest some time and money into it.

Also it is important that you concentrate on some of the brilliant social networking and bookmarking sites that helps your corporate blog to get search engine traffic. These are one of the best ways to market your online business.

These are cost effective and very affordable techniques to drive more business leads for your corporate blog and thus increasing traffic and sales.

Here are some more tips by which you can setup your corporate blog and start getting some traffic and sales.

 

  • Post valuable content that is interesting and knowledgeable. This should satisfy the needs of people who are in search of answer to the particular query.
  • Be consistent and give time to your corporate blogging. Give your readers some valuable information regularly for which they will be returning back for latest updates and news.
  • Learn some SEO and do link building to promote your corporate blog in web. You can also hire inbound marketing experts for this job that can serve you best for increasing your traffic and sales.
  • Your blog should be designed in such a way that people can easily navigate through your corporate blog.

Marketing take away tip: Corporate blog helps in giving better information about your business latest updates to your network. As searching engines started indexing social media content, submitting your corporate blog to social media helps in driving new business leads and increasing sales.

For more on starting corporate blog and driving traffic and sales, visit the links given below
How to setup a B2B corporate blog
11 tips to get more traffic for your corporate blog
Benefits of corporate blogging

 

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Have a blog and increase your traffic up to 55%

Blog and websites now matters much for getting better profits in your business.

If you are into some sort of online business you need to get better strategies and methods by which you can increase your traffic.

Here are some tips that you can try out.

Get search engine traffic by better blog marketing

Search engine traffic is must to have for any blog.

You should therefore implement better ways by which you can increase the traffic. Blog marketing on different reliable sources is one of the best ways by which you can increase your search engine rankings. You can try out various blog marketing methods to get better traffic.

Submit your blog to maximum directories

You should submit your blog to blog directory and other directories like article directories and link directories to get maximum exposure.

Submitting your blog to blog directory is one of the best ways by which you can get maximum benefits. This increases your traffic and sales as well.

Deal in social networking

Not only some of the blog directory, but it is important for you that you better ways to expand your whole network.

It is important that you expand your networking and join various social sites to get in touch with people who have similar interests and can help you in getting increased traffic.

Distribute top quality content

Top content that is unique and appealing is good way for blog marketing.

Unique and fresh content for your blog attracts more and more visitors daily and your blog can get better rankings and increased traffic in short period of time.

Get quality backlinks

More and more quality backlinks are important to get when you want some increase in profits and search engine traffic.

As search engine traffic is most important for increasing your profits and getting some targeted sales it is essential that you deal in getting some quality backlinks regularly. Get them so that they look natural and not spam.

Marketing take away tip: Blogs are huge resources for your business promotion online. Get started with your own business blog and get your traffic increased by more than 55%. From these points it is very clear that for getting more and more traffic to your blog and business it is essential that you implement proper ways that are innovative and can help you in getting hold in this competitive business world.

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How to get traffic to your corporate blog

Corporate blogs play a crucial role in the success of business online.

Now all the major companies have corporate blogs for their top management.

Each of the top management staff has individual blogs for larger organizations while some companies have a single corporate blog where all the top management share their expert opinion.

Corporate blogs play a major role in attracting new business and thus plays as a major source for creating new business leads.

Corporate blogs are very important for getting reader attraction.

Not only employees of the company go through these corporate blogs to know what the top management is talking about, others who are interested about company like to go through these corporate blogs.

Corporate blogs help a great deal in internet marketing of companies.

Corporate blogs bring huge amount of search engine traffic if you have done search engine submission for your corporate blog. Some simple tips to bring more search engine traffic for your corporate blog are given below:

Well designed subscription form
Your corporate blog should have a well designed subscription form which will help readers to easily fill a form to get news of your latest corporate blog posts.

Subscription forms are best ways to gather business leads for your business online.

Use Ping Tools
Use some top ping tools to ping major websites and directories when your top management post an article in corporate blog. This helps in providing information to millions of readers from top search engines. Some top ping tools like pingo-matic will help in pinging top directories in web.

Publish News letters
News letters are best ways to spread your corporate blog information to entire web. Newsletters help people to know more about your business online. Add a link to your corporate blog in newsletters so that people can get to know about latest news from your corporate blog.

Spread your corporate blog address in social media
Social media marketing is one of the best ways to increase business leads. Spread your corporate blog information in social media which helps in getting quality traffic. As search engines also started indexing social media content, you can get good search engine traffic by spreading your search engine traffic is one of the best ways to generate traffic for your blog.

Not only these, you can provide an rss feed for your corporate blogs so that people can subscribe to your corporate blog rss feeds automatically.

Marketing takeaway Tip: Corporate blogs is one of the best ways to get notified to search engines about your business online. As you add content to your corporate blogs, more is the chances of getting search engine traffic for your business online.

For more on increasing traffic, visit the links given below:
21 tactics to increase traffic
How to get traffic in five easy steps

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5x Small Business advice in Finding New Customers

5x Small Business advice in Finding New Customers

Business scenario is quite different from the normal flow of life.

It moves through several ups and downs and a successful business enterprise requires the liaison of both a keen entrepreneur as well as good clienteles.

Customers are the most important part of business marketing and to get found by customers, there are certain techniques and business emulations to be followed.

Here are some aspirations that will help you to find new customer interactions.

1. Direct encounter with clients

Human beings are very sensitive in matters concerning their life and their businesses. All of us are self important in any stage of our life.

Once a person feels that his is considered important to a group or individual, then definitely he may show some kind of adherence to the same, never mind to whatever subject that group refers to.

Thus, direct customer interaction through mails and emails should be promoted and this will give you a response much better than what you expect from a public advertisement.

2. Accentuate on benefits

Whatever things you are marketing, focus on the use of products rather merely describing about its features. It’s the usance that counts than its character. Clients are always interested in determining how far these things are convenient and useful to them.

There may be several products with almost similar structure and use and here is where your product should be more beneficial to the client when compared to other business outputs in the same plethora.

3. Keep a time line

Once you keep a deadline, your client may be forced to respond immediately to your inputs. For example, if you say that ‘ you are the one among 50 customers that we have selected for this discount and you must contact us within 10 days’, it is of sure that more than 5 among 10 clients which you targets will be inside your marketing scooper.

4. Trump out the competition

Always try to out do something on your provisions. If you are selling a product, and a different company is supplying the same product with a discount of 5%, then compete with a 7 % deduction, no matter a 2% discount bring a loss since this can add you more clients with a better purchase and thus aid in inbound marketing which again add on to your profits.

5. Go for real testimonials

Always try for actual testimonials and outputs for your products than advertising with models and others marketing agencies. This will increase your credibility and will definitely enhance response to your mails either business online or offline.

Marketing Takeaway: You may always aim at direct interaction with clients and should be credible at your dealings with them.

For further details, these links may be helpful to you

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