9 Steps To Use Social Media For Lead Generation

inbound marketing, internet marketing, landing pages, Lead Capture Pages, Lead Generation, linkedin, online marketing, social media marketingSocial media networking sites have millions of active users and business entities are utilizing these sites as opportunity for attracting more customers for your products. This is possible by building good customer centric lead pages by providing valuable information and good offers for customers.

The main aim of using these sites is to effectively make subscribers to reach companies website by using latest marketing strategies like blog advertising.

Using social media for lead generation

Any Business organization produces a product in order to make profit from those product users.

As the product produced by a business is meant for particular group of users, identifying the users of the product on social media is easy as it has millions of users. This helps in improving product as well as building more leads by promotions to particular group of people.

1. Write what the users want rather than what you want: Writing a good content on the page of social media should be useful to the users rather than for the business organizations. As the users believe in building a good relationship based on friendship rather than business, more priority should be given to the user’s needs and automatically it will improve business services.

2. Promote your products in a friendly manner: Ask followers of your network to visit the business site of your products in a friendly manner by giving them details about the qualities and features of the product and services provided by the organization. By promoting various offers and discounts, companies can also ask them to recommend other friends who are really interested on buying those products.

3. Collect valuable feedback of your customers on the products of your company: Social media can be also utilized for collecting valuable feedback of your customers by knowing their needs, desires and expectations about the quality of the product. This can improve the quality of products and there by sales of the particular products.

4. Provide special online discounts to the customers who visit the site:
This will help in bringing new customers and also will increase the number of sales of the product through online marketing.

5. Upload videos and audios: Uploading of videos and audios of products will be helpful in explaining the features, service of the product and organization. This will be helpful in knowing the working of the product for their customers.

6. Making a good number of followers for your site: This can be done only with following others and tweet their tweets and asking them to retweet your page like thus making a good number of followers. You can also provide a link to your website or blog and request them friendly to visit your site so that the visitors can become customers of your products.

7. Following competitors of your industry: By doing this you can find good number of customers who are interested in similar products. You can attract these customers towards your products by providing more competitive price and quality than your competitors.

8. Making a list of visitors as well as customers who visited your site: By this you can know on which type of content or advertising strategy attracted the most of the visitors to turn to your site. This also helps in providing information about the new products or service provided by your organization to your customers by collecting their contact details like email ID’s.

9. To conclude try to build a friendly relationship rather than commercial relationship: It is not definite that every visitor of the site may turn down to be the customer. So even though they do not make purchases you should be in a position to provide the information what they are searching for through your site.

By this you can build a good relationship and increase the brand value of the organization.

Some other good articles related to social media and lead generation are given below
Social media and lead generation
Presentation on social media and lead generation
5 ways B2B companies can use social media for lead generation

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7 Reasons To Have Your Business On Facebook

inbound marketing, internet marketing consultants, search engine marketing, online marketing, social media marketing, inblurbs.com Facebook is though popularly known as social networking site, it is gaining importance for its loyal users and not with the spammers. It is necessary for online business to be associated with the facebook because of its popularity and features of facebook.

The advanced features of facebook include the unlimited number of fans in Privacy, fan page, can send updates, links, pictures , images at a time for about 20 members, News and minifeeds, status updates etc. It is not necessary to have prescribed number of fans to enroll in facebook. So if you have business online it is necessary to be in facebook.

Advantages of using Facebook for online business Online business has several advantages if it is integrated with facebook. Seven advantages of having online business on Facebook are:

1. Getting Loyal customers for products: Facebook is known for its loyal users rather than spammers which is the most common thing in the social networking sites. Spamming is not seen more in facebook and hence we ultimately get loyal customers for the products of our business.

2. Advertising company Products all over the world through Fan page: Fan page allows creating company’s brand, logo, and products to connect with more people all around the world.

3. Driving more traffic to blog: As Facebook is followed by about 350 million users, one can get huge traffic instantly by providing a link for your websites. This strategy brings new customers to your  online business.

4. Update and advertise about the new products: This acts like a platform to make people know about new products and constant updates about your products by company.

5. Uploading of Photos, videos for free: Facebook allows you to upload photos, videos, audios for free and this increases the number of people to the website as it may provide better services for which a customer expects.

6. Building relationship with people: Facebook helps in building brand image of the company and building strong relationship with customers.

7. You can provide service: As the service sector now playing main role in getting customers satisfied and make them purchase new products of one’s company, it is necessary to provide a quality service to the customers. Facebook makes companies to know the needs of the customers, receive reviews and feedback from customers which help in building relationship with customers.

Do you have any tips for how to use Facebook? What are they and how do you use Facebookfor your Business?

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7 Points Why / HowTo Measure Your Marketing Results

inbound marketing, internet marketing consultants, search engine marketing, online marketing, social media marketing, inblurbs.comInternet Marketing for online business plays a vital role in bringing profits to your company. There is a need for thorough analysis of these marketing results which help in marketing your products and providing profits.

These Internet marketing strategies play a major role in success of new products for your online business. New customers start using these products based on the success of these online marketing campaigns.

Measuring marketing results helps you to know the success of your marketing campaigns. These help in analyzing the quality of products and the customer’s opinion on you business products.

Measure marketing results for your business and benefit of it!

There are different marketing analysis tools and analyzer tools in market which helps in improving your understanding on your marketing campaigns. These help in providing you about the number of visitors who have reached your website, down time of your website or blog, average visitor statistics, which place your customers generally move after searching your website. There are various other ways for learning about opinion on your products.

1. By asking Individual opinions and surveys: Many companies are trying to know about the opinion of their customers through which they are able to know the requirements, needs of their customers from company and also know their competitors approach on these products.

2. By checking sales ratio for products: Learn visitor conversion ratio for your products purchase. Comparing these will help your in deciding more on your marketing budgets. This also describes more about your customers and where they come from.

3. By asking opinions of the regarding the products of your company: This is a way by which you can know how many customers know your product and why do they like your product.

4. Learn about company’s growth: This will help you to know your position in the market that is nothing but what part of the market share is being grabbed by your company.

5. Improves sales of your products by improving marketing campaigns: The areas where the products are not reaching more people can be known and this helps in improving your marketing campaigns.

6. You can get new customers: You can make more people know your products by making them satisfied with your product so this will be a benefit to your company.

7. Know your competitors: This will help to know the competitors of same area of your company and this will make you know the quality and cost of product and service provided by your competitors.

Do you have any tips for Measure of Marketing Results? What are they and how do you Measure of Marketing Resultsfor your Business?

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6 Steps For Free Traffic With Squidoo Lenses

What’s Squidoo? “Squidoo is a free publishing platform and community that makes it easy for you to create “lenses” online. Lenses are pages, kind of like flyers or signposts or overview articles that gather everything you know about your topic of interest–and snap it all into focus. (You’re looking at a lens right now). It’s a super simple, fun and powerful way to share your interests, build your online identity and credibility, and connect with new readers and friends.

It’s all free, and you could even earn a royalty for charity or yourself.”

inbound marketing, internet marketing consultants, search engine marketing, online marketing, social media marketing, inblurbs.comSquidoo is a very flexible tool in which you can include every topic that you have in mind. You can choose which kind of information you like to include. You can create Squidoo lenses literally about anything you have in mind and you are interested in. You can present your business, you can setup a Squidoo lenses for any of your products and services separately, etc…

The best way to enable Squidoo for your business is to start using it. It is very simple and within 20 minutes you can have your first Squidoo lense up and running.

To market your Squidoo lenses the same rules apply like for ordinary website.

Here are some of them to boost the traffic of your Squidoo lens:

1. Choose keywords for your topic. You can do this with https://adwords.google.com/select/KeywordToolExternal Pick the right keywords to get a high ranking. Search engines love Squidoo as an authority site.

2. Share your ratings and the comments. Lenses are ranked by a popularity vote. It can help to spying at other, similar lenses built by other people to increase traffic to your own lenses. Rate them and add them to your favourites and leave a comment.

3. Link multiple lenses together. You can create as many lenses as you want and include as much content as you want. You can create new lenses every time you write new blog post. This can increase your ranking in the search engines as well.

4. Bookmark your lenses on social sites. Get backlines from social and media sites like Digg, Stumbleupon and Del.icio.us this can help you to get more exposure within these communities and to get possible ratings and reviews.

5. Update your lens. When you update your lenses inform your visitors about this. The nicknames and photos of people who have favourite your lens you can see in Squidoo. This also boosts your traffic.

6. Engage in Squidoo groups. Join Squidoo groups and expand your exposure, this will help to grow your marketing reach. Squidoo is a great way to get additional free traffic to your web presence. Invest 20 minutes of your time and set the beginning to generate more traffic. Build your first lens now and have a lot of fun like I have every time I do it.

Do you have any tips for Squidoo Lenses? What are they and how do you use Squidoo Lenses for your Business?

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Brain vs. Budget = Inbound Marketing

Inbound marketing is nothing but marketing of products with the help of Internet applications which changed the life styles of people around the world.

With the help of social media networking sites in specialized ways like uploading of videos in you tube, blogs, websites, viral marketing, email marketing etc, inbound marketing can be successfully implemented for your online business.

In Outbound Marketing, people use advertisement campaigns by publishing ads of their products through print and electronic media.

Inbound marketing and Outbound marketing are very much useful for online business, but depending on success of your online marketing strategies, budgets should be appropriately allocated.

Activities of inbound marketing and outbound marketing

Inbound marketing and outbound marketing are both powerful marketing strategies. But during recent years inbound marketing received good popularity and used by most of the companies. Let us see some of the functionalities of these marketing strategies.

Modes of marketing: Inbound marketing markets your products by providing the information of the qualities of the products to the visitors who visit your website and they motivate the visitors to turn down to customers where as in Outbound marketing, there is a chance of interruption rather than motivation because marketing campaigns involving outbound marketing are mostly through print media and electronic media.

Cost of campaigning: Inbound marketing is cost effective than that of outbound marketing and usually inbound marketing acts as long term investment for the companies where as outbound marketing is somewhat costly and its campaigns may or may not work successfully.

Determining Time limit: In inbound marketing usually content published retains with in the company’s website and it help for increase in page rank by Google and yahoo through search engine optimization techniques whereas the content published in outbound marketing generally retains for smaller period of time compared with the inbound marketing.

Attention of Public: In inbound marketing generally a company describes and provides information about their products with the permission of users where as in outbound marketing it generally makes calls there is also a chance for interrupting the customers they may use no call registers, caller id’s to block this type of calls so the target may not be reached as expected.

Return on investment: Inbound marketing has gained more importance than outbound marketing because Return on investment is higher in inbound marketing compared with outbound marketing because inbound marketing uses social media networks which provide account for free and there we can get more customers for our products.

Getting more customers: Inbound marketing is able to get new customers for the products by understanding the needs, desires, and by providing service and building relationship with the users and turning them to customers for their products whereas in outbound marketing there may be no greater chance of building relationship with customers.

More information about the products: Inbound marketing is helping their customers to provide good and important information according to the queries of the customers where as in outbound marketing there may not be possibility of providing information to each query of the customer.

Do you have any tips for Inbound Marketing? What are they and how do you use Inbound Marketing for your Business?

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5 Factors Which Can Influence Your Revenue Forecasts

Can You Do A Revenue Forecast Based On Your Online Activities, Or Do You Just Guess?

Success of every online business depends on its growth and forecasting its future. Without any forecasting measure, it generally makes no sense to invest the money. For measuring of forecasting the company’s generally fixes targets for each marketing campaign and periodically analyze the results of these marketing campaigns.

Now a days online business has gained more importance because most of the company’s thinks that return on investment on online business activity is higher than that of offline marketing campaign so this can also work and also it may not work for certain company’s.

5 Factors Which Can Influence Your Revenue Forecasts

For forecasting your revenue on online activities your business organization should observe certain things as follows:

1. Whether there website is able to reach public: That is information provided in the website must be able satisfy the queries of the customers and it should reach their satisfaction.

2. How many visitors are converting into new customers for there products: This is to analyze on what products the demand is there from the customers and what made them separate from their competitors so that they can improve more than present and meet the standards of their customers.

3. Satisfying with the service provided to the customers: customer satisfaction based on their needs is one driving factor for success of any online business. Forecasting your customer requirements through analysis tools helps in developing your business.

4. Knowing the competitors activities: Constantly monitor your competitor’s business tactics and their Internet marketing strategies to market their products. Learn about the prices and discounts offered by them to grab customers. Learn more about quality and service provided by them to their customers so that if there is any negative aspect in our organization we can improve them.

5. Calculating the Return on investment on certain campaigns of marketing: Pay per click is one of the online campaigns which provide huge traffic for your website or online business. Calculate the return of investment and progress of these campaigns and compare the results with other campaigns. This helps you in forecasting the success of future campaigns and deciding on revenue budgets for future campaigns. To forecast your revenue on the online activities you should consider the above factors to get the best of success for your online marketing strategies.

Do you have any tips about Factors Which Can Influence Your Revenue Forecasts? What are they and how do you use this Factors for your Business?

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New Year Promotion Get A 20% Discount

New Year Promotion Get A 20% Discount

Hello all,

We are in a new year and in a new century. There for I have decided to give a gift to all of you! 🙂

If you have thought about to start a new business or even to improve the marketing of your existing one, than this promo voucher below is for you.

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Have a great and successful year!

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3 Reasons To Use Lead Capture Pages

inbound marketing, internet marketing, marketing consultants, online marketing, social media marketing, inblurbs.comFor every business to get recognized online, Lead capture page plays a major role for good customer relationship. Lead capture page also known as landing page or squeeze page helps in building targeted customers mailing list which is useful for follow up in future during business promotions. So these landing pages play a major role in the outcome of new products for your Internet Business.

Need for Internet Business to have Lead Capture pages

1. For your business, old marketing strategies like engaging marketing staff to sell products online are less effective and companies are looking for new strategies to build their customers reputations and influencing new customers to their business. Companies started using these lead capture pages for carving out new strategies for making profits out of their products online.

2. Even you don’t have an affiliate website, there is very much need for these lead capture pages. One time effort is needed for creating these lead capture pages by professions. These can also be developed on our won and these can provide you with list of targeted customers which you cannot achieve through other SEO optimized tools. These customer information lists can be useful for promoting your products through Email marketing, product discounts and coupons which market your products easily when compared to other marketing strategies.

There are professional lead capture page developers who can provide your website with an excellent lead capture page with in a minute based on your requirements. Such is the development of Internet business today.

3. Success of online business is to constantly analyze and compare our business strategies with our competitors. See that we are always in front of promoting new strategies for our business. These lead capture pages will definitely make a difference for your business from your competitors. If your competitors are already using these pages, you a losing potential customers for your business.

Updating our business to the latest marketing strategies and analyzing the results will bring success to any business. These lead capture pages will open the doors for your business growth and plays a major role in successful statistics for your marketing budget. You can see clearly greater profits for one time investment for creating these customized lead capture pages.

More about Lead capture pages 5 critical elements for making your lead capture page really pop Benefits of Lead capture page

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