When you want to grow your business you need to treat your audience with a certain level of respect. You need to show them that you care about them and not only about their cash they maybe could spent with your business.
Engage with your actual customers and potential new customers and listen to them and their suggestions and complaints or questions.
You need to treat your customers like they are your air to breath, but when it comes to your business and your revenue they are for sure!
To know what you customers are saying about you, you should monitor social media and blogs and respond to their comments in a professional, kind and problem solving manor!
You can set alerts with Google Alerts and stay informed as soon your search terms are mentioned anywhere on the web. This helps you to monitor social media the smart way without obsession.
When customers discuss about you anywhere, in social media, blogs, forums and other sites you need to respond quickly and to follow up with their comments. Ensure that their questions are answered and their problems are solved.
Credibility can be earned only. It can be gained by the way what you are doing and how you do it and the level of excellence you give to your audience to let them know that you care about them!
Utilize the science of inbound marketing and get back trust, credibility and more revenue in exchange.
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