Why You Should Participate In Social Media

Social media and social media marketing campaigns are today becoming must for all the online businesses that are willing to get noticed worldwide and want to make more and more lead generations through their online businesses.

Participating and using social media as a marketing tool can prove very helpful for your business and getting some new and potential customers daily for your lead generation campaigns.

Get more potential through Social Media Marketing

Social media can get you more and more exposure for your business products. Using good social media marketing tools can get you more potential customers who can give you good returns from your websites, services and products.

Here are some of the reasons explained about why you should participate in Social media and some of the great Social Media Marketing tips and tools which can get you in the right way of approaching and participating in your social media marketing campaigns.

How to approach Social Media and know what your customers want

To start your Social media marketing campaigns, it is important to know whom you are willing to approach and what are your targets. Knowing where and how you can get the potential customers for your products and services will get you closer to your goals and helping you in serving them better.

Try to brand yourself and get your name related to your business so that people interested in your services and products can recognize you in between the crowd of all your competitors present at these social marketing firms. These social media marketing sites are also very helpful in interacting with your customers and lead generators and by knowing better what they want; you can always serve them better.

Social Media Marketing helped all

Social Media communities like Facebook, Twitter and some more, have proved a great way to spread your businesses and get the whole lot of benefits for your new customers, through different social media marketing campaigns available.

Social media turns out to be a fantastic teacher who teaches you how to grow your business with their help by building up your brand and a strong reputation over web. It is a kind of very cheap, effective advertising and marketing tool, for every one present online. As every business whether small or large, needs some sort of marketing, these social media marketing tools have helped them a lot for what they needed.

Social Media Content Indexed by Search Engines

Recently it has been seen that major search engines have started indexing your social media content. So get started with your business in social media marketing and bring more customers for your business.

Start NOW and get Your FREE Website Analysis Today!

For more on social media marketing and its advantages for business, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!

May 14, 2010May 19, 2010

Video Social Media as Recession Proof

Marketing on social networks and use of social media marketing is increasing in demand by all the businesses whether small or large. One of the greatest advantages of increasing demand for these social media marketing tools is that it is "Recession Proof". Since the time of great recessions which our worldwide businesses experienced, there has been a huge increase in the use of social networking for marketing purposes.

This is the time of top social media marketing which is still working and giving great results even when the money is tight. Watch this five minute video

Social media is cost effective and easy to use

Social media marketing tactics are very much cost effective and an easy way to spread a brand message. As at the time of recession and now, when people are not having enough money to spend on the advertising strategies, marketing through social media has proved to be very efficient and cheaper. But it is also to be understood that Social media marketing may be recession proof but it is not an idiot proof and should be engaged in wisely and intelligently. You should use social media marketing campaigns in such a manner so as to look natural so as to look people around you that you are talking something important.

Observe, listen, speak and learn

Art of good Observing, listening, speaking and also learning is a key to success for marketing through social media. Using social media marketing takes some time and can also need some money to invest before it start showing you some results. As it’s said that Social Media Is Recession Proof, it is also helpful in any case and in any situation as long as people know it well, how to use them as a strong social media marketing tools. According to social media marketing expert it is a way of cheap advertising which had provided a channel to connect businesses through their customers.

During time of recession customers were spending less

It was the time of recession when consumers had less discretionary income and they are in a position of not spending much for their luxurious comforts. They become more choosy with what, where and how to buy? More and more companies also suffering from this hard time also lost their faith from their customers and were going through bad times. At this time social media hase gain a strong position as a great source of knowledge for these consumers and showed the best they wanted. People trust what they see from their friends here and have full faith in them. Brands that used social media marketing as their marketing strategies got profits and those brands who didn't reach back in turn didn't earn the trust of their consumers, falling even further behind in the process.

Start NOW and get Your FREE Website Analysis Today!

For more on social media marketing, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

May 13, 2010May 19, 2010

Social Media Marketing For B2B Sales Leads Generation

Social Media Marketing is one of the powerful tools of marketing for business organizations online. Many business organizations have seen social media marketing as the best marketing tool for lead generation. This not only includes the large scale businesses but also the small scale businesses for B2B Sales Leads Generation. Use of Social Media Marketing for B2B Sales Leads Generation has become very common and also effective and cheaper than other methods of marketing and lead generations. Here are some of the ways and effective tips on how these B2B experts can keep up with these Social Media Marketing sites and earn some good profits for their pocket.

Ways to use Social Media Marketing for B2B Sales Leads Generation

First and most important part is to make regular visit to social media sites and create regular updates. As running a successful online business needs many efforts, concentration and will power, keeping you informed about the latest updates about your products, services and business is an essential task that has to be performed on a regular basis. Keep yourself informed about your competitors present there, who are using the same social media marketing tactics as yours. Also keep a record about your sales and leads it is gaining through these social media marketing campaigns. Track system you are using to increase you business and try to find out the ways on how to make it better.

Offer best services and attract more customers

Social Media Marketing helps in B2B lead generations by expanding your network and reach out to those millions of people who have never heard of you and your services. Consumers are today fetching out for best services and at competitive prices, and if you can offer them this best service, you can attract more customers for your business. You should be well prepared to engage with them as they can easily communicate with you through these social media marketing sites and if you clearly satisfy them they can become your lead.

Create trust in your customers before lead generation

People you are seeing on the social networks can be prospects and not the leads but you have to try very hard hitting methods to convert them into leads. The way you have to turn prospects into leads is by gaining trust and confidence in your consumers. You can engage them well through these social media marketing sites and converse with them on their needs and your services suiting them. Do not leave a single stone uncovered and if required try to hire social media marketing experts or social media marketing firm for this purpose. For more on social media and lead generation, visit the links given below:

Start NOW and get Your FREE Website Analysis Today!

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

May 11, 2010May 19, 2010

The Advantages Of Having Business Blog

Blogging is so common now days that even a child is planning and maintaining his or her own blog and getting some superb traffic without knowing all that basics of SEO and other link building techniques for their blogs.

This has clearly proved a necessity of blogging in this complex world for big business owners also. Blogs are however of great importance for you and your social media marketing. Advantages of Business blogs are well known to all the small as well as large businesses that are today willing to spread their businesses from national level to international levels.

No doubt this will give them more and more profits and potential customers but it needs great social media marketing ideas and social media marketing strategies which can get this into reality. Businesses who blog gain more customers!

More and more Business are getting into blogging

Today in the world of internet all the businesses which were not online yet are finding themselves under rocks and willing to get their online visibility soon because this can give them vast profits. Good Social media marketing tactics has opened the doors for the businesses to get themselves a great business blogs and start spreading themselves worldwide. This will get them more exposure as millions and billions of their potential customers are daily surfing through these social networking sites and can give them more lead generation for their products and services.

Advantages of Blogging over other Marketing strategies

As blogging and marketing on social networks are comparatively easier and cheaper to use than any other tactics used for marketing, they are proving as great sources of marketing for businesses today’s competitive marketing field.

Word of mouth

Various businesses across the globe are getting exposure to the millions of the potential customers present online, thus getting more and more profits from them. One of the greatest advantages of business blogs is that, they can spread and distribute their information’s in seconds to the whole world and to all their customers and service seekers.

Spread your business with RSS feeds

Once, you are done making your blog, you want to distribute it, Pinging and RSS which is also called feeds can be used effectively to share out information instantly to your readers, directories and search engines.

Small businesses also using their business blogs to win the race

In this fiercely competitive world and global markets, it is becoming necessary to take part in a race and win it. Smaller companies are using these top social media marketing techniques to keep them ahead and are also trying to win the race by capturing more and more international markets with the help of their business blogs and using perfect social media marketing strategies.

Start NOW and get Your FREE Website Analysis Today!

For more on necessity of having your own business blogs, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

May 7, 2010May 19, 2010

How TO Boost Your Business with Twitter

Twitter has grown up as a huge giant in very few years and is believed to have a great marketing and social media for the small as well as large business owners. Twitter has helped very well in increasing the profits and growth of these companies. But there is also a big question in the mind of some business organizations which are new to online business about the usage of twitter for their business.

Can Twitter actually help their business or is it a complete waste of their valuable time? This is the question which was asked from the small as well as some big businesses which have not used Twitter as their Internet marketing strategy. This article specifies the benefits of Twitter for the readers.

Some Latest Twitter Stats

According to the latest stats by twitter they had around 105,779,710 registered users and the list is growing day by day. Also from the stats they gets about 300.000 new sign ups each day and approximately 60% of them are coming from outside the U.S. Twitter receives around 180 million unique visitors per month and there are over 100,000 Twitter applications available on twitter. 37% of the Twitter users use their phone to tweet and 600 million searches are queried per day on twitter.

People singing the praises of Twitter

People here and there on internet are singing the praises of Twitter and as it is also clear from the above stats it deserve it strongly. Twitter has also come up with a strong B2B social media marketing and people are using it as powerful weapon for their internet marketing and web site promotion. Many of the businesses here use it daily to grow their network and customers while knowing them and getting them known about their services and products. This all in return will get them new and potential customers they are looking for and hence boosting up their businesses with these small and magical tweets only.

Tips to Boost up your business with Twitter

One of the important factors which expose and grow your business is to choose a best username which describes your brand and business well. People looking at it will come to know about your nature and the things they will find from you. Next try to gain more and more followers as you can but do not follow everyone who follows you. Your followers are your wealth on Twitter as they are the only ones which will hear about your tweets and what you speak.

Social media has no concept of office hours and is at work round the clock. So, your social media evangelists should be able to connect from home on while on the road. Also try to manage all your tweets you tweet. Tweet messages you actually think are useful to your followers. You should provide the information which is informative and can help to get a better life.

Twitter as a micro blogging platform

Twitter is a micro blogging platform and a constant stream of communication for many. It is also becoming more popular in high societies and celebrities. They all use it to share their messages and also use this platform to grow their business while talking about themselves. Some of the tools that can help you out using Twitter are URL shortners like bit.ly, picture embedding like twitpic, twitterfeed to tweet automatically when you update your website, CoTweet to schedule tweets and so on.

Start NOW and get Your FREE Website Analysis Today!

For more on how to “Boost Your Business with Twitter” visit here:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

May 6, 2010May 19, 2010

Three Reasons Why Page Speed Matters

Success of any business online depends mainly on the website design, good hosting and quality marketing strategies for your business products. To attract more leads and have quality leads of your lead generation campaigns, your website should support the latest SEO tools and load faster so that customers can get their information quickly. It is important to know how good speeds and better loading page can be achieved and how it can matter your website performances. This article discusses the reasons why page speed is necessary for your website and loading speed matters a lot for your business.

Tips for Loading your website faster

Some of the tips to achieve better speed and performance for you site can includes, using add-ons like Firefox or firebug which not only maintains the page performance but also gives you the instructions on improving them further.

Also using Word press as the base is a wise option for you. Besides being able to load faster, they can be easily optimized by search engines. They are user friendly, easy to user and update. Using small sized pictures for your page background is another useful tip. Also note that if you are using videos on your website, try to make them small. Not in length but in size. If your website loading speed is troubling you consistently, you might be required to contact a new hosting provider for your domain up gradation. These days most of the sites are getting slow due to buggy scripts, or inappropriate database that’s getting overflow of the capacity of the shared hosting plan.

Too many plug-ins and outdated software might also be messing up your work. Although speed also plays an important role in search engine rankings, the main emphasis is still to be made on relevance as the basis for Search engine rankings. Speeding up your website only adds some percentage of search queries performed.

Therefore, creating valuable content is still important

Also it is important to note that better speed can cost you some money but according to Google you should go for it and also use some of the above mentioned tips as it can bring you more new and potential customers through your website redesign for speeding up your site. This can also affect you greatly in your website promotion and internet marketing, and also in lead generation campaigns because most of these potential customers may not wait for your good site when it loads slowly. However here are also some of the reasons about ‘why page speed matters”.

Google’s word

According to Google, in the past, pages were ranked in accordance with how the text information was found to be relevant. But now they changed their view about it. They say that the load time of the page plays the equal role in page ranking. That’s obvious to think of practically why anyone would like to open a page that takes a lot of time to load. Even a wait for 10 seconds for a site to open seems to be forever. And then you end up refreshing up your page out of your frustration. Google has added site speed to its page ranking algorithm. A faster loaded page is likely to be ranked higher than a similar page that takes more time to load.

User Experience

Obviously, it is the fact that more the time a website takes to respond to user’s clicks, less is the time user will spend there. Thus site speed is a major factor in defining user’s experience and is major concern for website developers. Users not only want most relevant information of best quality but also they want them as quickly as possible.

Reduction in operating costs

Examples have shown that speeding up a website increases page views that directly or indirectly reduces hardware requirements also and increases revenue. On the other hand, slow websites usually have less searches and long term effects. People often remembers those frustrating slow loading websites and are reluctant to open them even if the load times are sped up.

Start NOW and get Your FREE Website Analysis Today!

For more on “Page speed” visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

May 3, 2010May 19, 2010

You Actually Miss $3.60 Revenue for Each Fan If You Do Not Have a Facebook Fan Page

Facebook is one of the top social media community that has moren than 400 million of active users from all over the world. Business organizations have started targeting this social media community to improve their business online. To accommodate their business online with facebook, facebook has given an option to create their own facebook fan pages so that readers can get to know about their products and company easily. Download the FREE PDF: Learn How To Add A Facebook Fan Page under ten minutes! If you are still not using face book fan page for your business, you are losing quality leads for your business. A latest update says that if you are not having a facebook fan page, you are missing $3.60 of potential yearly revenue for each facebook fan. More over you are losing potential customers for your business. This article gives an insight of why to use facebook fan pages for your business.

Importance of Facebook and your fan page

You might be having a fan page on Facebook and must be having visitors also on it but it is also important to say that if you do not have over 200 fans in your target demographic, then you need to get it fast. You must be wondering about "Why". But you may further know it here by reading about What a Facebook Fan page can really do for your businesses.

Facebook Fan Page is an essential ingredient in your social marketing recipe. If your company does not have a Facebook Fan Page, you are surely missing the trick. Today most of the people spend their time online using social media sites like Facebook and Twitter because they get approximately everything from these sites, for which they are searching for.

These social sites offer a platform that is free and provides you with a large audiences of hundreds of million of people and heavy counting. With a population of so many visitors you can just imagine if you can manage to get only 1% or 2% of these users to your fan page. Exciting it feels but it can really create a magic for you and if you know the real social media marketing strategies, you can get more and more lead generated your business also.

How $3.60 for Each Fan on Facebook Fan Page

This is as per the new study released by social media management company Vitrue, that Facebook Fans are valued at $3.60 each. If you really have 1 million fans for your Fan Page that are valued at $3.6 million annually which means that if you miss out this fan page you will miss out $3.6 million annually. According to stats, a Vitrue manages more than 45 million fans for their different companies including that of entertainment, retail, media, etc. and their team collected the data from their client’s pages to go for their valuation of this.

The valuation started with the determination of the ratio between the impressions received by a single wall post and the number of fans of a page, the average of which was found to be 1:1. A $5 CPM was then applied on that data by Vitrue. It must be noted that this valuation was not constant. The ratios for some brands were found to be lower or higher than the average. The brands with higher ratios tended to do a better job.

Reggie Bradford, the CEO of Vitrue said that the main emphasis of this study was to focus on the importance of a strong Facebook presence for brands. The value that a brand can gain through Facebook fans is supposed to be huge.

Start NOW and get Your FREE Website Analysis Today!

For more on importance of facebook fan pages, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

April 30, 2010May 19, 2010

How Can Website Re-design Affect Your Profits

If you haven't redesigned your website, it’s better to re-design it now according to your business and lead generation campaign and analytics needs. To redesign your website and status you should know well that why you want it and how can this affect you (whether positively or negatively).

The tips here will help out to redesign your site and have a full knowledge about the important points to be remembered while doing it. When it comes to re-design, there should be clear idea about why it should be and how it should be handled. Most designers would jump at the chance to revisit their work but what is the right motivation for a site redesign and how should the process actually work?

Achieve Ultimate success

For an ultimate success in your online business you should have a very brilliant well designed and good looking website that can hold the attraction of the visitors before they proceed. A poorly designed site that makes use of tables, deprecated HTML, broken links, etc. will surely be at break in between unless they redesign and build a strong makeover.

“Good designers redesign, great designers re-align,” says the respected new media designer Cameron Moll.

Research and do home work

When you renovate your house you don’t do it without researching the city thinking about the needs of your family, and the things that suite most to them. You do the research, do search magazines, search for better and cheaper designers. Similar is the case here. Do your home work and find the better sources and resources. So, do your homework well before jumping into a web redesign project.

Find out as much as possible about the current state of your website by analyzing web traffic data and feedback from users. Also take the time to learn more about your target audiences needs and expectations by setting up online surveys, focus groups, face-to-face interviews, or usability tests.

Design your resources and budget

Website redesign is a project which can be a small scale and a big scale also depending upon the budget, scope and resources you have. You have to use the defined set of resources keeping your budget. Set up a realistic schedule and manage expectations. Aggressive timelines will force you to cut corners or bypass necessary consultation. Keeping this in mind will not let you in trouble after wards and you go on smoothly.

Keep up with your good content

A website redesign is also can be considered as a best time to get your content re-designed and optimized. Once you know more about your user expectations and need’s, start to review and reorganize your website content also. This will save your time to just make changes in the content in future and you can make changes according to your demand of the customer’s simultaneously. This will attract more customers for your lead generation campaigns.

Start NOW and get Your FREE Website Analysis Today!

For more on Website re-design, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

April 29, 2010May 19, 2010

How To Use Email Marketing Wisely

Email Marketing is today’s a most widely used marketing tool for the web site promotion and if done right it can help you to get more profits. The first and foremost goal to gain more profits from the Email marketing is to have a perfect and Well Built Landing Page. The first step to conquer in an online e mail marketing optimization of your landing page.

Email marketing does not stop only when you get the click, it starts from there. If you want that click to become a conversion on your site and become a qualified lead, you should largely depend on where you send people with that click that is what your landing page is all about.

How to get your landing page optimized

Make it clear, neat and clean and look professional. Make it incredibly clear what your visitor is supposed to do is all about downloading, filling out the forms, spending money or is it free. Make all the things clear at the first hit. Also be brief and concentrate on only the essentials. Keep your images, forms, or any other things which are just essential and do not distract your customers.

Also tell about your offers and gifts as soon as possible. Tell them why they should do it and what they will get in return. Clearly and briefly outline the services you are delivering to them. These all will attract your customers more and it’s more possible that your every click got will turn into the conversion you expect.

Communicate and Educate your Customers

If you want to win in an email marketing campaign and want to be successful in internet marketing you should be able to communicate with your customers by different means. How effectively you communicate is directly related to how much conversion you want to get. Try to educate your customers and solve the queries, about the services and product you are promoting, of your customers by communicating through them.

Communicate casually and don’t sell

Mind it if you have a cool t-shirt for your friends from Amazon and you recommend it to your group of friends by an email putting an affiliate link into it, it is much possible that all of your friends will open up the email and see the t shirt and may be just buy it if they want to. The reason behind this conversion is your casual way of conversation when you write for your family or friend.

So try to be casual and explain like to your family or friend while you are processing emails for your e mail marketing campaign. The point is never sell a product to your subscribers ; recommend it in a way that would make them open their wallets and buy the product.

The fact is that if you want to sell them a product they will most probably don’t buy because they do not know you in personal and it's hard for them to trust you. Thus your casual way of conversation with them will grab their attention and create the friendly atmosphere. So it’s clear that if you want to sell and want your email marketing campaign successful you should not sound like a salesman and should build the trust of your customers.

Always build trust first – Building trust is a tricky thing. You might wax a lot of people in the process. But don't give up. If some people unsubscribe from your list, that's fine. Don't worry about them and just clean up the list.

Start NOW and get Your FREE Website Analysis Today!

For more on Email Marketing, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

April 28, 2010May 19, 2010

Why to Measure Your Brand

As most of the consumers and customers looking for a particular thing or product will often search using the brand name of that product in their keywords, Key words Phrases and Brands can be related to each other for a common man searching over web for a product.

If you are really using your brand terms to represent your product, you will be on a successful path and have approached a first step to it. But it is often difficult to tell that if you are really winning out on your brand term or not. It is thus necessary to measure your brand success in the competitive world of internet marketing and for social marketing firm. If your brand is on the first rank in the search positions well the happiness is obvious.

But wait, is rank all that which can best measure your brand success, there are of course many other metrics which can determine your success. Here follows some of the measures to measure whether you are on the right track or losing out of your brand terms.

Metrics to measure your brand

This is to measure how well branded are you and how well and effective is your personal brand going on. First of all try to search on a Google for your brand term or it name or a leader in your field that best describe your brand. You can have a very effective measure by this method.

Compare ad serving frequency with your competitor’s ad serving frequency. If your ads are served less than your competitor on Google ad words you should surely need to make some budget changes. Also check out the number of positions your brand terms occupy. If your brand term or keyword is very competitive you could not be as successful as you could be.

Ways to get your Brand on top

Keep giving offers and keep an eye on the ways of promotion and ads you are providing for your brand. If you are providing a better deal with a better offers and best prices for your consumers than your competitor, you are surely on the winning tracks. Check out your ad copy and then heck out your competitors; make the effective changes if you feel that can provide you more consumers and customers.

Check out the organic tactics and if you are on top in the listings for your brand you are doing good job for your brand. Also measure the clicks you are getting on both that is organic and paid. Inspire more people to click on your organic listings by making a better offer there.

Select the best and effective key words for your brand. Do a research as much as possible to get the maximum keywords and try to concentrate on all. Be sure that you have covered all variations of your important keywords.

Identify your competitors. If you can get this list you are able to make the effective changes for your brands that your competitor is using and not you.

Start NOW and get Your FREE Website Analysis Today!

For more on your brand and its measure, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you. To stay up to date, please subscribe to our RSS Feed Tweet this on Twitter!

April 14, 2010April 12, 2010

Strengthen Your Success With Social Media Marketing Strategies

Social Media Marketing is one of the successful Internet Marketing strategies that have dominated other traditional marketing strategies online in recent years.

Any Marketing strategy includes attracting customers and finding targeted customers for your business. Likely, Social media networks like twitter, facebook, LinkedIn etc has gained rich importance for gathering leads for social media marketing campaigns.

Success of social media marketing strategies mainly depends on how active your business is in social media sites and how constantly you update your content in these sites. As you update the content, more customers visit your business and so more chances for selling your products for these customers.

Tips for efficient social media marketing strategies

Success of your social media marketing strategies depends on how efficient your are analyzing your lead generation campaigns and how good your website design is to efficiently help in analyzing these marketing strategies. Some of tips for efficient social media marketing strategies are given below

You should do what your customers are doing

If your most of your customers are using social media networking sites, you should include your company name so that the customers of your products can find your new products or services provided by your organization. Getting to know more about your customers gives more chances of increasing profits for your business by promoting products which are liked by customers.

Promote your products and provide information related to them

Many of them don’t know how to, when to, why to purchase some products. So give more information related to your products in these social media sites increases more customers for your business.

Social Media Marketing strategies are cost effective

Social media marketing strategy costs very less, you save about 60% of your marketing budget, compared with other marketing strategies. And these are very useful to attract more people for your business with good content and promotions.

Social Media Marketing strategies are effective for short term as well as long term results

As these strategies are cost effective and easy to implement, many companies in Internet started using these strategies for promoting their products. So get to know about your competitors strategies and start using these social media marketing strategies for your business.

For more on social media marketing strategies, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!

April 2, 2010March 23, 2010

How To Use Twitter for Your Marketing

In social media you have a great opportunity to start a conversation with bloggers and further influencers for your industry. Social media also opens to you a way to connect with your customers and to gain new prospects for your business.

For most business owners the way to social media can become a hard one for the reason of less time during the day. Typically a business owner has less time to write his own blog or answer questions and requests on Facebook or LinkedIn because his business procedures deserve the most of his daily time.

Many existing business blogs out there are not updated frequently and most of them have only one or two posts, which is not very helpful for a holistic social media and inbound marketing strategy.

But when it comes to Twitter these above mentioned obstacles vanish!

Twitter has a limit of only 140 characters for each message, so you don’t need to write large posts. You are forced to leave short comments. You can use Twitter from anywhere you are and also from your mobile device at anytime. No need to setup a schedule to inform your customers and people interested in your business.

Also you are able to set alerts for your industry and to check out trends which could be important for your business as well and keep your customers updated about your blog articles, webinars, specials, promotions and events.

Twitter with his lesser ‘time investment requirements‘ offers you a great way to do your PR, you can get in touch with bloggers and other media to tell your story and keep them updated.

Due to Twitter easiness it is also very less time consuming to follow influential people and to maintain connections as well.

Twitter is a great way to reach your audience and to do marketing and PR even if you don’t have enough time.

In this spirit happy tweeting! 🙂

Further resources:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!

March 31, 2010March 23, 2010

3 Great Reasons Why Social Media Is Good For Your Business

Social Media is one of the successful streams which have helped companies to sustain themselves online through their social media marketing strategies. During recession, companies were badly hit by lower budgets and it was very difficult for companies which are hit by the global market to sustain their business.

Some companies which started using these social media marketing strategies for lead generation were able to sustain and earn good revenue for their business form lesser marketing budgets.

As people all over the world started using Social Media online, Social Media has dominated traditional marketing strategies and outbound marketing strategies. Some of the compelling reasons which made major companies like coca-cola to start using social media marketing for their business are given below:

Advantages of Social Media for your business

Social Media has been more powerful in recent years for lead generation and bringing more traffic for your business. Some advantages which can be utilized for successful business online are:

1. Large Network Community

With the help of social media you can create your own network. This network can be used to generate more leads for your business online. Create your own social communities in Twitter, Facebook fan pages, LinkedIn professional network and start publicizing your products online. The larger your community is, more is the possibility of increase in revenue for your products.

2. Higher Traffic and good Search Engine rankings

Social media has a good amount of influence in the search engine rankings of your website. Stay updated on the social media as search engines started indexing your social media content, publish your website is all social media sites. This helps to get more traffic for your websites and also increases your products visibility for the customers all over the world.

3. More productive Marketing Strategies and Lead Generation campaigns

As the traffic for your website increases, your marketing strategies are more effective bringing more leads for your lead generation campaigns. As more people visit your websites and increase your website popularity, there are more chances for your product sales. Redesign your website to gain more leads, have good lead capture pages, offer promotional material and get quality leads from social media sites.

For more on Social Media and advantages for your business, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!

March 30, 2010March 24, 2010

5 Great Reasons For Effectiveness of Video Marketing

Video marketing is one of the best promotional tools in the process of marketing your products. Because it has proven through surveys that many customers are satisfied with the information provided through videos, Video marketing is adopted as successful Internet Marketing strategy to gather more leads.

After internet usage has been increasing day by day all over the world, many users are trying to get information regarding working of the product or knowing the qualities of product. Video marketing is one way to provide complete details about your products through simple videos so that customers can have more knowledge about your products.

Advantages of Video Marketing

Video Marketing has proved to be an efficient marketing strategy to capture more leads for the organizations. Some of the main advantages of effective Video marketing are given below:

1. Video Marketing can gain attention of customers easily

As Video Advertising involves some images and voice it generally gains more attention from the customers easily.

2. It easy to watch video rather than printed material

Video will attract the customers easily because customer can see your video either for features of your product or working of your product at any time. And it is easy to watch a video rather than read matter in the form of printed material which involves more time.

3. It can be shared easily

Videos can also be shared easily from person to person which will increase publicity of your product in very less time.The power and effectiveness of web video marketing has proved through numerous studies which revealed the fact that in 2009 an average American watched 153 hours of TV every month, 131 million viewers watched video on the internet and spend about 3 hours in watching online videos per month. Hence the importance of video marketing can be understood.

4. It is less cheaper and involves less time

Uploading a video involves very less cost and can easily reach all over the world in a very few minutes. Because of the revolutionary technical changes in the internet and mobiles, Videos can now easily be viewed in Internet as well as hand held mobiles.

5. Videos are effective and retain for a long period of time

Uploading a video is retained for a long period of time and customers can easily identify your video. Also Videos are more effective to share information rather than providing information in terms of paper.

Hence there are more benefits in attracting the customers and their attention towards your product by uploading a video both on and off the internet. Give small demonstrations of your products in popular Video Marketing sites like Utube and get your products recognized in minutes.

For more information related to Video marketing and its effectiveness visit the links given below:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!

March 29, 2010March 23, 2010

How to Leverage Your Sales Funnel and Grow Your Revenue

Internet Marketing is one powerful way to market your business products online. In recent years recession has hit the markets very badly and marketing budgets have been decreased as a reason for this recession. To sustain in market, companies started adopting cheaper but effective marketing strategies like Social Media marketing to market their business. Some of the best methods to leverage your sales funnel and grow your revenue for your business are given in the article.

Leveraging your Sales online

To sustain in the tough competitions, comprehensive marketing strategies are to be followed coupled with good lead generation campaigns. It is important to identify the right marketing strategy for your business and thereby adopting the lead generation campaigns that support your marketing strategies.

Some of the simple tips the helps in increasing your leads from lead generation campaigns and provide more revenue from your marketing strategies are given below:

Using Social Media Communities effectively

Many Companies online has started using social media marketing effectively. Using social media sites is nothing but using these funnels to generate more leads for your lead generation campaigns. Use your twitter, facebook and LinkedIn funnels effectively to target more leads for your business.

Targeted Customers and Generating Prospects

Identify the customers for your business. Which customers is most likely going to purchase your products. What are the best marketing strategies to market your products? Identify the right marketing strategies and lead generation campaigns to get these customers attracted towards your business.

Maintaining Relation

Maintaining Relation is one important thing that should be adopted in right manner for marketing your products. Customers online requires quick response and it is important to get your customer support online 24*7 to generate more leads and provide more flexibility for your customers to purchase online.

Other way to maintain relation is to respond to your social media discussions. As major search engines have started indexing your social media status, you can generate more leads by staying updated in social media sites.

Generating Lists

Creating and maintaining lists of your customers and future prospects are important for the success of your online business. Maintaining proper lists enable you to reach your customers in less time and get major market share for your new products.

For more information related to leveraging your sales revenue, visit the links given below:

Let me know what you think and comment below. I’d love to hear from you.

To stay up to date, please subscribe to our RSS Feed

Tweet this on Twitter!