When you produce and publish content for your buyer personas than you want your content to get seen and to be shared with their network of friends and followers to maximize your reach on the web.
People in social network love to share remarkable, creative, helpful and interesting content.
Are you on Twitter, LinkedIn and Facebook?
A study put together from ShareThis found out that facebook accounts for 38% of sharing traffic on the web. The number two is Twitter with about 17%.
This data show how important it is to get seen on social media sites to spread the reach for a company.
Here are some Tipps how you can improve your social media sharing ratio:
– Ask your audience on Twitter and Facebook to share your information. Simply tell them to “Tweet this” or “Share this”.
– Use only one specific category for your information. This increases the chances for your content to get shared.
– Write the info which you want to be shared in classic Classified Ad Style and include a call to action. Make an irresistible offer for only one target audience at a time.
– Ask for your networks opinion about the information you have shared.
When you do these tactics above than you improve your chances to get your info tweeted and shared. This could result in an increase of traffic and leads for your business.
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