Small Businesses Victimized by ‘Complaint Removal’ Scam

Not long ago, it was rare for a retail or service business to be publicly criticized. If businesses appeared in the news at all, it was usually because they had applied for zoning variances, sponsored a softball team or opened a new outlet.

http://www.mediabistro.com/agencyspy/files/original/scam.jpgThen the Internet came along and consumers were suddenly free to share their opinions about the service they had received from their auto mechanic, the quality of their new flat-screen TV or the trustworthiness of their lawn service.

In the early days of the Internet, companies thought they could sue consumers into silence by filing lawsuits against sites like ours. This not only doesn’t work, it produces even more bad press when, invariably, consumers’ right to free expression is upheld in court. More recently, small businesses have been falling for pitches like that from Done! SEO, a search engine optimization company that claims it can make consumer complaints disappear from sites like ConsumerAffairs.com.

Retailers and service providers sometimes pay thousands of dollars a month for these “removal” services before they realize their money has been wasted.

Despite what some SEO firms claim, they are not able to somehow obliterate complaint pages on our site. They can generate tens of thousands of pages of fraudulent content claiming to be from real consumers but this is a) illegal and subject to civil and criminal prosecution and b) ineffective, as all of the major search engines are quick to detect attempts to spam their results with bogus postings.

Taking all of this into account, ConsumerAffairs.com has recently instituted new programs that make it easier for companies to engage constructively with their customers.

Specifically, our “Accedited Business” program requires local retailers and service providers to subscribe to a Code of Good Practices and to respond promptly and proactively to customer complaints. And, our “Reputation Management” program for larger businesses establishes a direct, public communications channel that facilitates fast, efficient exchanges with aggrieved customers.

Our founder and editor likes to say that “a good reputation can’t be bought, but it can be earned. Can’t say it much better than that.

How are your experiences with SEO scam? I am looking forward to your comments below!

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About the author:

Consumer Affairs Ryan Eslicker is head the Consumer Affairs small business outreach department. Ryan interacts with consumers and small businesses to understand obstacles they currently face. He generates and manages content that educates all of our consumers about these complaints. Ryan has an Undergraduate degree from Oklahoma State University in Finance Masters in Business Administration from University of Tulsa. He also has experience in managing and marketing websites.

 

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Get targeted web traffic for small business marketing

Internet has become a platform for business entrepreneurs to find their customers from all over the World.

Likely competition also increased predominantly which is the reason for different marketing strategies coming into picture.

To overcome the competition, businesses look for targeted web traffic for their business online.

http://blog.optimum7.com/wp-content/uploads/2010/01/niche-groups.jpgThis article describes some simple tips to get targeted web traffic for small business marketing.

Top Resources for targeted web traffic
Generally, small business owners usually try to increase their web traffic to reach their targeted customers as a part of their marketing strategy.

Keeping in view of their small business and available resources, they look for optimized marketing strategies for their business.

They increase their web traffic by following various strategies which are affordable and easy for the small business firms.

Inbound marketing
Inbound marketing is nothing but getting found by the customer easily in the search engines, social media networking sites etc. when he or she searches for a product or a service of your firm.

Here you need an optimized website with good informative content with keywords.

Search Engines
Search engines generally brings targeted traffic for sure but you need to submit your site map in these search engines and should regularly post informative content in your website by tagging with good keywords.

Search engines usually grade the websites with their own rankings.

So search engine rankings help in finding your website in the starting pages of the search engines.

Social media networking sites
Major social media networks such as Twitter, Facebook and LinkedIn are places where you can find different people from different countries at one place.

You can increase your targeted web traffic by attracting these people to visit your website.

As a result you can find new customers for your products or services as well as increase your web traffic.

But this strategy will be successful for your firm when you make a friendly relationship with this people rather than doing direct business.

Marketing consulting services
Depending upon the need and available financial resources of your firm you can opt for marketing consulting services in order to increase your web traffic in your website.

There are various marketing consulting firms which offer services for small firms with various packages which help in marketing of your small firm on Internet and can also take help in finding your customers through these consultancy’s .

Hence, these inbound marketing, social media strategies, search engines etc can bring targeted web traffic and can help you in finding your customers easily but for this you need to maintain a corporate blog and an optimized website.

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How to transform your offline marketing to online inbound marketing

More and more Marketers which are active in offline marketing start switch their marketing to the web.

To gain profits from the switch from offline to offline you need to set a committed strategy.

This strategy includes a rework of your offline activities to drive your audience online and a website optimization, re design or complete rework to capture your audiences’ attention.

Here are useful tips how you can make it work for your business.

Drive your audience from offline to online

As you use offline marketing material you should aggressively motivate your audience to visit your website. To achieve this you should include your website URL in all of your print material.

This includes your brochures, business cards, flyers, displays and all the stuff you give away for marketing to your audience.

As the technologies evolve, mobile devices are a great way to take your offline marketing online.

To make it easier for your audience to take your online information you should include a QR code in every piece of printed paper. This makes it easy for your potential customer to capture your most important information on the fly, like website URL and slogan, with a smart phone. Later they can come back to explore your website.

To empower this process you can do contests which lead your offline audience online. Contests are a great way to get website traffic.

More about QR codes: Businesses discover QR codes as marketing method

More about Business Cards: Business cards and why still to use them in social media

Your audience has hit your website the inbound marketing way and what now?

To gain the most out of your offline to online transition you should set effective lead capture landing pages, where they can register to make use of contests, special offers, coupons and other important information.

For this you should maintain an email list and set a lead nurturing process to convert those generated leads during the time to paying customers.
Use your lead nurturing as an information tool, do not tray to send out sales pitches. Your email newsletter is a communication tool and if you use it wisely you can profit greatly from it.

The move traffic from offline to online can increase your website traffic by up to 50%

Keep your water cooking and drive more target traffic to your website with GROUPON, read this article.

Groupon your revenue

View more documents from inBlurbs

 

How did you done the switch from offline to online with your marketing? I am looking forward to your comment. Please leave your comment below.

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Do you still interrupt and disturb your audience too?

Today I’ve had a chat with a sales person of a company.

This sales person told me that he has not made a sale in the last three months and is scared about keeping his job.

As I knows this sales person I have asked where the problem is, because this sales person is a great seller I was wondering where the problem is?

http://www.stayfitbug.com/wp-content/uploads/2010/05/sledgehammer.jpgSo I started asking!

My question: Do you get leads, and if yes how many and how often per week and month?

I got the response that this sales person does not get any leads. I can imagine it could be very hard to get customers without any leads.

The sales person told me that he has to generate his leads by them self. Means cold calling and the whole set of interruption marketing.
I asked further:

Has the company any marketing? The answer was NO!

Ok let’s summarize:

  • No marketing, no responsible person, no strategy!
  • No leads, sales team needs to cold call and to do the whole set of interruption marketing, which could seriously harm the reputation of the company.
  • The closing rate is also very low.
  • This business loses a bunch of revenue each day to smart competitors.

By the way this is an IT company, they are selling technology services.

With this kind of non-strategy it could be very hard for this company to grow and to stand against smart competitors in the long term.

But there is a solution to also help this company the smart way.

Inbound Marketing
Inbound marketing is the marketing strategy that focuses on getting found by customers.

Inbound marketing is related to permission based relationship marketing.

With inbound marketing businesses EARN their way to the customer, by publishing helpful information on a blog, in social media and forums.

Inbound marketing includes Blogging, Social Media, Lead Conversion, Lead Nurturing and Closed-Loop Analysis.

Inbound marketing helps you to:
A. Save up to 60% of your marketing budget.
B. Stand out of your competition.
C. Generate a massive amount of leads.
D. Get up to 55% higher lead conversion rates.
E. Increase your customers and sales.

Marketing Takeaway Tip: Use Inbound marketing before a competitor does. Otherwise the uphill battle could be much more costly and time consuming. If you need help, hire Inbound marketing professionals to get you started.

More resources to this topic:

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5 ways to include your social media to offline marketing

Offline marketing is the one of toughest jobs in these days because nobody has time to listen to the direct marketing executives and to read advertisements in the newspaper, but everybody spends around 4-5 hours on the social networking websites.

So, social media is one of the cheapest ways by which company can advertise its products.

Social media websites like twitter, facebook and blogs have become a platform that is easily accessible to anyone with internet access.

Offline marketing and social media cannot exist without each other!
#1 Send a survey to your customers: This is the first way to include internet advertising to offline marketing as it is very easy to send a survey to your customers; the reason is you have already an email list of your offline customers. In return, you can offer them to win a contest that may be of any useful product that they are searching for.
Besides from it, you can ask your customers for comments or feedback and it will make an impact on them.


#2 Customer’s desires: After recognizing your customer in your audience, you need to start conversation with customers about your new products. Before that conversation, you must know what your audience wants and wants must be more valuable than needs. There is a google keyword tool that is free and available to all users. It helps you a lot in making a connection with your customers.

#3 Attractive profile: Try to make that kind of social profile which attracts your customers. Consider your customer as a king and let them feel like a king. Moreover, your marketing messages must be connected with your customers.

#4 Advertising consultants and marketing websites: Advertising consultants and inbound marketing agency like marketing websites can help you to find the inbound research of your products. They can give you the data of customers who are interested in your product and who have searched for your products on their sites.

#5 Social network sites: After knowing your interested customers, you can go through their social networking accounts and find their liking and disliking lists. This information will help you to start communicating with messages to customers. Moreover, these sites increase web traffic to your company’s site.

Marketing takaway Tip: Social Media marketing is one of the powerful sources for your offline business marketing. Get your information in social media sites like the contact and lead generation pages and get significant leads for your business online.

Related Links:
5 ways to promote your social media efforts offline
5 ways to use social media activity offline

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Easy Inbound Marketing Leads through LinkedIn

Amtower predicts that LinkedIn will increase their user base to more than 120 million in 2011.

LinkedIn is a business-oriented social networking site.

Founded in December 2002 and launched in May 2003, it is mainly used for professional networking.

As of 1 January 2011 LinkedIn had more than 90 million registered users, spanning more than 200 countries and territories worldwide.LinkedIn is available in English, French, German, Italian, Portuguese and Spanish.

Quantcast reports Linkedin has 21.4 million monthly unique U.S. visitors and 47.6 million globally.

Watch this video: 5 Important tips to get business from LinkedIn

This offers a great opportunity for businesses to attract leads and customers the inbound marketing way to their offer.

LinkedIn is adding new features constantly, which make it more and more useful and interesting for users. LinkedIn’s Group feature, which supports the growing trend of geographic-based groups, has evolved to a tool which targets geographic and functional niches.

Further new features like company pages, paid search advertising and apps which are benficial to B2B, will attract more B2B users.

Some resource to shorten your learning curve:

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An easy way to choose a profitable domain name

Today it was announced that Facebook has aquired the domain name FB.com from Facebook the American Farm Bureau Federation for $8.5 million!

A domain name is an identification label that defines a realm of administrative autonomy, authority, or control in the Internet.

http://3.bp.blogspot.com/_9NA3eH4VZzA/StQXxZS_WlI/AAAAAAAAAY8/jH8uMhvgD9Q/s400/Facebook_Logo+19.gifI am sure you can remember the beginning of Facebook. At the the time of the beginning they had the domain name TheFacebook.com. Later it transformed to Facebook.com. They paid $200,000 in August 2005 for this one.

Most people who communicate online use for Facebook only the two charcaters FB. Facebook has make use of this trend and aquired the FB.com domain name.

Facebook is a great example how the right domain name can make a business.

For you as an entrepreneur this is a great example on how and why to choose the right domain name.

Here are some easy steps how you can choose the right domain name for your business:

 

  1. Put together a list of up to 25 possible one Key-word names.
  2. Brainstorm as many new short words out of these names. Be creative! It’s a little bit like scabble.
  3. Check these new potential domain names if they are available as TOP level domain (.com).
  4. Now when some of them are available, check if these names are availbel in social media like Facebook, Twitter, etc…..
  5. Choose the shortest one which sounds great.
  6. When you have found one register it and signup to the social media services with your new domain name to secure them.


For example inBlurbs consists of two words!

Inbound-Marketing
Inbound marketing is a marketing strategy that focuses on getting found by customers. David Meerman Scott recommends that marketers “earn their way in” (via publishing helpful information on a blog etc.) in contrast to outbound marketing where they used to have to “buy, beg, or bug their way in” (via paid advertisements, issuing press releases in the hope they get picked up by the trade press, or paying commissioned sales people, respectively).

Blurbs
A blurb is a short summary or some words of praise accompanying a creative work.

 

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3 Free Tools to produce your Inbound Marketing Videos

Video is a great way to attract your target audience – buyer persona to your products and services.

You can use video to showcase your products and their features and visualize their advantages.

You can showcase your expertise when you show solutions to your target audience problems as instruction and help videos.

You can make short promotion video for new products and also encourage your satisfied customers to give you a video testimonial, which is more powerful than a written on your website or blog.

Instead to write your blog you can do it as a video and offer a daily updated video blog with your ideas, information and your thoughts.

The opportunities to use video are endless.
The only thing you need to profit greatly of online video, is imagination and creativity.


Your video does not need to be perfect.

There is no perfect video online!

When you produce video on a regular basis than you increase your chances that one goes viral and brings you a massive amount of traffic and new business.

The more videos you produce the higher the chances are that your potential buyer finds you online.

 Here are some free video recording and editing tools you can use right now to shoot your first video.

  1. Cam Studio
  2. Jaycut
  3. JING 

When you have done your video you should widely distribute it to get the most out of your work.

Register with those video sites and take car to have the same username everywhere. So you build a brand the easy way. And visitors will recognize you better.

Use a keyword rich description and ad long tail keywords to your description and you tags.

There are several opportunities for free where you can upload your videos.

Here the best 26 with high PR where to distribute your videos:

  1. Facebook – PR10
  2. www.youtube.com – PR9
  3. http://vimeo.com – PR9
  4. www.flickr.com – PR9
  5. www.video.yahoo.com – PR9
  6. MySpace – PR9
  7. www.photobucket.com – PR8
  8. www.dailymotion.com – PR8
  9. www.scribd.com – PR8
  10. photobucket.com – PR7
  11. www.blip.tv – PR7
  12. www.metacafe.com – PR7
  13. qik.com – PR7
  14. www.viddler.com – PR7
  15. www.stupidvideos.com – PR6
  16. www.buzznet.com – PR6
  17. www.stickam.com – PR6
  18. www.gofish.com – PR6
  19. www.revver.com – PR6
  20. www.livevideo.com – PR6
  21. www.flixya.com – PR5
  22. castpost.com – PR5
  23. www.videowebtown.com/community/index.php – PR5
  24. vidmax.com – PR5
  25. www.thatshow.com – PR4
  26. www.clipchef.com – PR4

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Effective time frame for successful Inbound Marketing

Inbound marketing is an very effective way to lower cost per lead and to attract new customers.

How every marketing strategy it is not done by themself. You need to do it effectively every day to gain results.

At first you need to know what to do. For this you have to have an inbound marketing plan which includes, social media marketing, lead generation, lead nurtuting and closed loop analysis.

An inbound marketing action plan is the first thing you have to do.

When you have your plan – your roadmap than you can do your tasks more efficient.

The important keypoints for your inbound marketing are:

Listen
Listen to the conversation in your business realted channels.

Channels which could be important for you are: LinkedIn, Facebook, Twitter, industry related forums, video sites, industry related blogs, industry related press releases and industry related magazines.

Daily time investment: 15+ minutes

Monitor
Set alerts in Google Alerts and SocialMention with your keywords.

Keywords to use could be your company name, your name, your products nam, your competitors names and products and your clients names if you are in B2B.

Daily time investment: 15+ minutes

Participate
Participate in social media conversation. Show your expertise and build trust.

Answer questions and ask questions about possible product improvement and satisfaction.

Daily time investment: 30+ minutes


Capture Leads

Build landing pages for your promotions. This gives you the opportunity to capture interested leads.

You can also capture leads online which come from offline promotion.

To capture leads, offer something of value to your prospect in exchange for their name, email address and phone number.

Produce valuable reports and whitepapers with information which solve problems of your target audience. This will encourage them to give their information to you.

Daily time investment: 20+ minutes

Promote
Start to promote your business in LinkedIn, Facebook, Twitter, industry related forums, video sites, industry related blogs, industry related press releases and industry related magazines.

Daily time investment: 20+ minutes

Publish
Publish as many valuable content as you are able to. Build a corporate blog and write about topics in which you target audience is interested in.

Offer further information which leads them to your landing pages to capture tham as a lead.

Daily time investment: 1+ hour

Lead Nurturing
Nurture your leads, stay in touch with them. Offer persoanl consultation, exclusive webinars and further whitepapers or special promo discounts for your leads to stay in touch with them, build trust and get them as paying customers.

Daily time investment: 2+ hours

Build Community
Build your community. The more people you have in your community the better.

This can spread your messsage very far worldwide within seconds.

Daily time investment: 1+ hour

Measure
Measure your activities. See what is working and what is not.

Improve and repeat all of the above steps.

Daily time investment: 15+ minutes

In total you need to invest about 5 hours and 55 minutes daily for the beginning to gain substantial results from your inbound marketing.

I return your inbound marketing will reward you with this:

A. Saves you up to 60% of your marketing budgets.
B. Makes you stand out of your competition.
C. Generates you a massive amount of leads.
D. You get up to 55% higher lead conversion rates.

 

Some resource to shorten your learning curve:

 

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Your Reputation is on risk online and how to profit from it

Online there are a lot of opportunities to showcase your company.

Also you get seen online every where if you want and if you do effective inbound marketing with blogging and social media marketing.

This kind of visibility brings you into the focus of your satisfied customers, your future customers, your unsatisfied customers and your competition. All of them communicate online.

http://blog.safetyweb.com/wp-content/uploads/2010/04/online_reputation_image_by_lori_gama.jpgThey communicate about each other, their experiences with each other and for sure they communicate about you too.

They are able to attack you and your company. To tell untrue stories and to affect your business and revenue! Thy all have an audience.

Facebook, Twitter, industry related blogs and forums are places where conversations about can happen daily.

The average Facebook users have about 150 friends in their network. And their 150 friends have also an average of 150 friends. A message can spread very far this way.

How do you know if and what they are talking about you? You should start to monitor and to influence your reputation online.

Here are some easy steps to monitor what’s said about you online:

  • Do a Google search for your name, of your co workers, your business name and your products names.
  • Configure Google Alerts with your name, of your co workers, your business name and your products names.
  • Do the same with Socialmention too.
  • Search on Twitter, Facebook, YouTube and MySpace for the name, of your co workers, your business name and your products names.

If you get alerts and there is a conversation about you, respond in a professional manor the same way the conversation has started.

For example a Twitter conversation, respond on Twitter. A YouTube video about you, respond with a video, and so on.

Keep in mind, conversation happens and when you are aware of it you can use it as a great opportunity to show your position and to attract further clients.

There is no bad conversation. It always depends what you make out of it.

Read also: The 11 Unwritten Laws of Reputation Management, Andy Beal

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Social Media Marketing: Hurry, your competitor is one step ahead

More and more businesses use social media to attract new clients. Companies shift their marketing dollars into social media.

Mobile technology is evolving and the prices drop.

People are active in social media with mobile devices about three hours daily compared with one hour on their pc.

This turbo charges the social media use.

http://www.ideachampions.com/weblogs/chimpanzee_thinking_poster.jpgMore and more companies who have blocked social media use, allow it and encourage their employees to participate.

If you are not in you are out!

What’s your social media marketing plan for this year?

Some suggestions:

A. Setup a corporate blog and start publish remarkable articles about your industry.
B. Start using video to showcase and to explain your products and services.
C. Setup a facebook fan page and a Twitter account and start social media conversation.
D. Improve your lead generation and lead nurturing process, or if you don’t have one than you should hurry.  


Some resource:

Free help:

If you need help to setup an effective Inbound Marketing for your business, just request a free quote here, we’ve love to hear from you.

 

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Steak holder value and Inbound Marketing a huge revenue potential

If you are a company who is thinking about to do Inbound Marketing than you can become outstanding attractive with the effective use of social media, blogging, publishing and lead generation.

But wait! How about your steak holder value?

If you do not take care about your steak holders, your employees than your success is in danger!

http://www.kaleidoscopeiow.co.uk/Boomerangs/boomerangLeft.jpgTo have satisfied customer’s satisfied employees is a must.

Hire and fire companies do not have satisfied employees, moreover they have scared employees and as a result the customer satisfaction declines.

Declining customer satisfaction results in decreasing revenue and profits. And also results in more pressure on the employees to squeeze out more revenue of the existing customer base, which also results in decreasing customer satisfaction, and so on!

Also some results can be a negative image transfer. Employees could discuss negative corporate behaviour in social media. This could impact human resources and recruiting. Means high potentials will stay far away from this kind of company.

People are connected with each other worldwide and they talk!
Companies which have a negative corporate behaviour “Hire and fire guys” could face lost revenue when other businesses learn about their attitude and simply avoid them as business partners.

Think about it, inbound marketing makes you outstanding, in which direction that’s your choice!

Some facts for your business:

 

  • Nothing can be hidden today anymore.
  • If you want to get seen in social media and recognized as a trusted source, than be responsible.
  • Negative behaviour will come back to you like a boomerang and hit you straight in your face.
  • Show responsible behaviour like your mother is watching you, probably she is…
  • Be helpful.
  • Be human an authentic.
  • …and some more…

Don’t do inbound marketing if you can’t agree with the above points. Other wise the above mentioned boomerang will find you.

 

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GROUPON your Revenue

GROUPON is a deal of the day website that is localized to major markets worldwide.

GROUPON negotiates huge discounts up to 90% off with popular, large and small businesses worldwide. They send the deals to thousands of subscribers in their daily email, and send the businesses a lot of new customers.

business leads,how to get traffic,small business help, small business ideas, small business marketing, small business owners, small business resources, social media, social media marketing agencyUnlike other advertising models like classified, it doesn’t cost the merchant anything to participate.

GROUPON uses social marketing sites like Twitter and Facebook to further promote the offer.

First advantage for you as a merchant: A sucessfull deal on GROUPON for your business could temporarily end with a ton of customers. One coffee shop in Portland was swamped with a stampede of over 1000 customers on the first day.

Second advantage for you as a merchant: On GROUPON you will only find high quality deals therefore not every deal is accepted. You need to be very creative to get GROUPON interested.

Third advantage for you as a merchant: Consumers buy more when they have coupons to use, means more business for you.

Fourth advantage for you as a merchant: You can generate a ton of leads and nurture them for up selling and cross selling deals. So you can leverage your GROUPON marketing campaign to the next level.

In Inbound Marketing the highest goal is to get found only by your buyer persona, subscribe them as leads and convert them in to revenue!

GROUPON offers any business the right and laser targeted platform to reach the right buyer persona. They distribute your coupon also to Twitter and Facebook, more than 750 million potential buyers worldwide.

The only thing you need is creativity to make GROUPON accepting your offer.

Marketing takeaway: Register with GROUPON to learn how it works. Study the deals you get, learn what makes a deal outstanding, study the deal criteria and create your own outstanding deal, include lead capture and lead nurturing process within your campaign. Register as a merchant with GROUPON and submit your deal. Be prepared for a ton of new customers!

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10 Business tools for Small Business

If you are looking for a small business and then you need to grow you business very well.

You need to know how to expand a small business as you should know about business tools that are very important in making your small business successful.

inbound marketing agency,social media marketing agency,business leads,small business ideas,small business marketing,small business resources,small business owners,small business help,corporate blogThere are a plethora of business tools to grow our small business, but here are 10 important business tools that we are going to describe and these followings tools are worth a closer look.

Notixtech : Nowadays, everyone is on mobile and they do mobile texting, checking mail, and checking other things like score of the game.

Now, they are also looking for business online to get information. So, with the help of this tool, they can easily get more information about our business.

Idesignyourlogo : The thing that makes an impression immediately on people that is logo and for this purpose, this is the best tool to create a logo for our business as it charge less as compared to others.

And it put the creative and innovative ideas in creating logo for a small company.

EmailMeForm : It is such a great tool for growing our small business as it helps us in creating forms in html and php on our business website, which is very easy with the help of it because of its user friendly nature.

Moo : For a small business, there is essential way to promote our business through making our business cards, and it is the tool that makes tiny business cards in a best way that getting these cards, everyone feels like important people.

Wazala : If you seek to start selling out your physical or digital products through your website and blog, it is the best tools that makes doing things easy and fast for your business. In other words, you can create online store by using this tool.

Flowtown : For growing our small business, there must be a place where our customer can interact with us, and this is the best tool where we can get to know who is using our brand and service.

By using this tool, we can really interact with our customers and get their feedback

Zferral : It easily helps in setting up our affiliate marketing campaigns on our website, and apart from it, it also manages our affiliates , track conversations and view our statistics.

Websticker : This is one of the best tool as it helps in creating sticker of brands of our small business, and this is the best way to grow our business because it is the effective way to promote our company’ brands

Shipwire : It is another best tool for a small business as it is easier to have an e-commerce site where we can store products and on purchasing brands, it helps in pack up that brand.

In other words, we don’t need to get big office for our small business as it is very helpful tool.

Squadhelp : It is a tool that lets you pull the crowd by running viral video creation and viral marketing contests that help in generating traffic to your business website.

Marketing takeaway Tip: Business online is full of competition. Using the latest business tools and marketing strategies helps businesses to increase profits and stay ahead of their competitors.

 

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Get mobile with your Inbound Marketing

More and more people out there use mobile devices to do their online communication, like to stay in touch with their network on Facebook and Twitter and to inform their friend’s contacts and followers about news and events.

Studies show that people are online about four hours from mobile devices compared with one hour on their PC.

mobile inbound marketing,inbound marketing agency,social media marketing agency,web marketing,internet advertising,targeted web traffic, increase web traffic, business leads, small business marketing, small business resources,small business ownersThe mobile use of social networks is a quick, convenient and flexible way to stay in touch. Also to stay in touch with customers and prospects answer questions and give support.

You should consider building your own app for your business. Value added apps are an easy way to stay in touch with your audience.

Optimize your website for mobile use. Simply make it easy for your audience to reach you and to stay in touch with you and to buy from you.

Apps for mobile devices are easy to develop and to use. When your customer downloads your app than this shows you, that he or she is interested in your message. So you get high qualified leads where you can spread your message.

Apps give you the opportunity to collect additional information like time and geo location. An ordinary Website cant collect

Some facts why you need a mobile app:

  • You offer value-added service for your customers which the get frequently. You can deliver Info about discounts, events, and your inventory and customer service, only to name a view.
  • You can make use of an interactive application that can attract more people to your brand. Studies show that about 60% of all app users like to play games. Studies also show that about 50% use news and weather applications to stay up to date. About 40% use social media.
  • You can build a business around your mobile app. You can make use of mobile apps as review service for restaurants, hotels and products and some more. The sky is the limit.

Here are further important resources about mobile marketing:

 

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